SAFE Credit Union President and CEO Dave Roughton Appointed Sacramento Metro Chamber Board Chair

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SAFE Credit Union President and CEO Dave Roughton has accepted the role of Board Chair of the Sacramento Metropolitan Chamber of Commerce. As Chair, Roughton is responsible for guiding the chamber’s economic recovery plan and representing chamber members of the Sacramento Region.

My focus will be to do what is necessary to help our region recover from the economic impacts caused by the pandemic. Dave Roughton, SAFE Credit Union President and CEO and Sacramento Metropolitan Chamber of Commerce Board Chair

SAFE Credit Union President and CEO Dave Roughton has accepted the role of Board Chair of the Sacramento Metropolitan Chamber of Commerce. As Chair, Roughton is responsible for guiding the chamber’s economic recovery plan and representing chamber members of the Sacramento Region.

“It is a tremendous honor to serve as chair,” says Roughton, a chamber board member for 10 years. “My focus will be to do what is necessary to help our region recover from the economic impacts caused by the pandemic and to provide continued support for Sacramento’s regional growth and prosperity through economic development.”

Roughton will oversee an effort to help businesses attract and retain a more engaged, diverse workforce through a new partnership between SAFE Credit Union and the Chamber. This initiative will provide new corporate culture indicator tools—developed by Sacramento-based company Emtrain—to businesses in the Greater Sacramento region. This initiative will foster diversity, equity, and inclusion in the region’s workforce.

Roughton also leads SAFE’s partnership with the city of Sacramento through its 25-year investment in the SAFE Credit Union Convention & Performing Arts District.

“The SAFE Credit Union Convention & Performing Arts District will help bolster the Greater Sacramento regional economy by creating jobs and expanding business opportunities. When the District opens to the public, we believe this will be a major driver of tourism in Sacramento,” adds Roughton.

Roughton serves on the California Credit Union League Board. He is the Treasurer and Board Director for Project Attain! – an organization focused on improving educational outcomes for adults. He serves as Board Director and Past Chairman of the Board for The First Tee of Greater Sacramento.

About SAFE
SAFE Credit Union has made members an integral part of its vision since 1940. It is a leading financial institution in Northern California with more than $3.7 billion in assets and about 240,000 members. In addition to banking services conveniently available through online, chat, mobile, or phone options, SAFE offers in-person care for members and small businesses at service centers across the Greater Sacramento region. SAFE is a not-for-profit, cooperative state-chartered credit union with membership open to businesses and individuals living or working in Sacramento, Placer, Yolo, El Dorado, Sutter, Butte, Nevada, Solano, San Joaquin, Contra Costa, Yuba, Amador, and Alameda counties. Insured by NCUA. http://www.safecu.org

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