Seager Marine Honored With a 2021 Business Inspiration Award

Share Article

Company receives the Canandaigua Chamber of Commerce Visionary of the Year Award

Seager Marine, a marine dealer and full-service marina, located in the heart of the Finger Lakes, has been recognized by the Canandaigua Chamber of Commerce with a 2021 Business Inspiration Award.

Seager Marine was honored with the Chamber’s Visionary of the Year Award. The Visionary of the Year Award recognizes a firm, nonprofit or entrepreneur who has inspired others through their major capital investment in facilities construction or improvement, retooling, expansion of operations with the intent to retain and ideally increase employment and/or business opportunities in the community.

John Holland and Peter Coons purchased Seager Marine in 2019, with the vision to transform the property on the pier to a modern facility, offering retail, food, drink, and a casual club-like setting for its customers. The company’s updates and investments resulted in the creation of twenty-plus seasonal jobs and six year-round full-time positions. The goal is to continue this trend and add jobs as the business lines grow.

“Last year we added boat, paddleboard, and kayak rentals to allow for greater public access to the lake,” said Peter Coons, Co-owner and President of Seager Marine. “We also added a Freedom Boat Club franchise to the Pier location. Members of the boat club have access to a fleet of boats at Seager Marine and over 250 locations across the US and Europe for a monthly fee.”

The boat showroom was relocated from the City Pier to Parrish Street, to a new state-of-the-art 7,000 square foot showroom and a new service center was constructed, adding 5,000 square feet of workspace. At the marina, two garages were completely transformed into retail facilities. SideShore offers clothing, wake and surf boards, life jackets, and other lake activity-related gear. The second garage at 810 South Main was converted to a deli called Ship to Shore, offering sandwiches, snacks, and beverages to customers and the public.

The Chamber will present the awards at the Virtual Business Inspiration Awards, sponsored by Lyons National Bank, on May 21, 2021 via Zoom.

About Seager Marine
Seager Marine, established in 1967 in Canandaigua, NY, is a marine dealer and full-service marina that provides the highest quality boat sales, service, rentals, and storage for the Finger Lakes and Greater Rochester areas. The marina is located on the northern tip of the lake at the end of Main Street on the City Pier and its showroom and service center are located at 21 Parrish Street, just up Main Street from the City Pier.

Seager Marine also operates SideShore (, a retail store offering clothing, wake and surf boards, life jackets, and other lake activity-related gear, and Ship to Shore Store and Deli (, which offers sandwiches, snacks, and beverages. Delivery is available by dinghy to people anchored at Kershaw Park. Both retail locations are conveniently located on the City Pier in Canandaigua, NY. In addition, the marina is home to the Canandaigua location of Freedom Boat Club (, a members-only boat club with over 250 locations worldwide. Please visit for more information.

Share article on social media or email:

View article via:

Pdf Print

Contact Author

Peter Coons
Seager Marine
+1 (585) 6908601
Email >
Visit website