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Secure Label Printer Launches Site that Educates and Supports International Brands

VeriTrace launches a new site that aims to educate brands on the perils of counterfeit and fraudulent products and the importance of supply chain management.


News provided by

VeriTrace

Jan 03, 2019, 15:00 ET

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HARRISON, Ohio, Jan. 3, 2019 /PRNewswire-PRWeb/ -- VeriTrace, Inc., a manufacturer of anti-counterfeit labels, tapes, seals and security documents, is excited to announce the launch of their new website. Designed to offer a user-friendly experience, the website includes improved navigation and industry-specific secure print solutions product pages.

"Our new website highlights the wide variety of security technologies and the expertise we offer to help brands: authenticate, track, trace, fight diversion, secure and provide visibility into their supply chains," Robert Sherwood, VP of Security Programs, points out.

We are very excited about the new VeriTrace website as it not only discusses all our capabilities for security printing but provides a great avenue for our customers to communicate with us, and we with them, about their security needs.

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VeriTrace is becoming an industry leader by offering more than secure print products, they offer complete customized solutions. For instance, their use of intaglio print technology with pressure sensitive materials to create a label that can be applied directly to products or cartons and can be easily verified for authenticity. They can add several overt and covert print technologies that can be linked to a secure track and trace solution to create labels that will help combat counterfeiting of consumer products. With these multi-layered security solutions, VeriTrace strives to be a thought leader and resource for brands looking to secure their operations and supply chain.

VeriTrace owner, Bob Hakman, states "We are very excited about the new VeriTrace website as it not only discusses all our capabilities for security printing but provides a great avenue for our customers to communicate with us, and we with them, about their security needs. The new site also makes it easy for us to show new or enhanced security features and technologies as we work to expand our innovative product offerings to both governmental and industrial clients."

In addition to print services, VeriTrace offers supply chain track and trace solutions. Track and trace software allows companies to make improvements throughout the entire production and distribution process. The platform enables manufacturers to recall defective products, implement quality assurance procedures, and minimize errors. In addition, track and trace offers a line of defense against counterfeiting and diversion by creating a transparent supply chain.

Along with secure labels, seals, and tapes; track and trace technologies offer a sophisticated multi-layered brand protection solution.

Users are invited to join VeriTrace's mailing list to have industry news regarding the latest in secure print technologies delivered right to their inbox. Valuable anti-counterfeiting content will also be available on the site's blog section.

About VeriTrace
VeriTrace offers a complete line of state-of-the-art anti-counterfeit and tamper/void solutions combined with unique security designs providing powerful brand protection tools. The company's labeling and packaging experience guarantees quality, successful application, long life expectancy and achievement of program objectives. To learn more about their products and services, please visit veritrace.com.

SOURCE VeriTrace

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