Select Communications Completes Massive Investments in Sales Engineering

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This expansion adds expertise on 130+ carriers, which is an enormous win for clients.

Select Communications, a leading provider of unified communication (UC) solutions, today announces it has dramatically expanded its sales engineering staff, adding the specialized expertise to support offerings from over 130 vendors.

Amid product oversaturation in the UC and cloud communication marketplace, Select Communications aims to help businesses find and implement the solutions that best solve their communication challenges. With these added resources, the UC provider can better vet customer needs against products, supporting customers with deeper product insight, more resources and 100% vendor-neutrality.

Jerry Goldman, Founder and CEO of Select Communications explains, “How is any one salesperson supposed to be an expert in the multitude of carriers we have today? It’s not possible. By bringing on more sales engineers to support our advisors, we can represent a wider breadth of products and guide businesses to make better-informed collaboration investments. It’s a huge win for our customers.”

Select Communications initiated its sales engineering investments in Q1 of 2018 and has spent the first half of the year training staff on new sales tools and protocols. For customers these investments translate to a comprehensive, high-touch advisory process built around establishing a relationship with their respective Select Communications advisor:

1. High-level discovery/data-gathering sessions about industry vertical, collaboration needs/challenges, IT environment, etc.

2. Data analysis from sales engineers

3. Solution “soft-fit” — engineering staff identifies top vendors based on customer needs

4. Pitch process — carrier presents solution recommendation to customer with Select Communications advisor present

5. Pricing/formal proposal

6. Contract fit — advisor reviews contract/solution terms with customer to ensure proper fit

7. Identify future projects

These new investments, coupled with the acquisition of GCI Conferencing in July, punctuate Select Communications’ rise as one of the most innovative UC providers on the market — a rise that’s largely driven by the “trusted advisor” philosophy Goldman described in a recent LinkedIn article.

For more insight into Select Communications’ recent growth and “people first” approach to business, visit

About Select Communications
With over 15 years of experience in the telecommunications industry, the team at Select Communications is dedicated to delivering affordable, flexible conferencing and unified communications solutions to SMB organizations. Offering a low-price guarantee to its customers, and unified and cloud communications products from companies like Adobe, LogMeIn, Microsoft, Level 3, West and Cisco, Select Communication’s team of seasoned sales executives focus on providing collaboration technologies that are best suited to each business’s individual needs.

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Hillary Susz
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