Side Appoints Technology Industry Veteran Darren Johnson as Chief Revenue Officer

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20-Year Industry Veteran Joins Team To Lead Tech Efforts and Oversee Sales, Marketing and Customer Success

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In my career, I’ve never encountered a company that's achieved such a high level of partner satisfaction; this is a testament to the alignment between Side's transparent business model and the top performing real estate professionals that it serves.

Side, the only real estate brokerage that exclusively partners with high-performing agents, teams and independent brokerages to transform them into boutique brands and businesses, today announced that technology industry veteran Darren Johnson joins the company as Chief Revenue Officer. Johnson will oversee, manage and drive Side’s growth, as the company continues to provide top-performing real estate professionals with best-in-class technology and support designed to accelerate their business. In his new role, Johnson will also oversee the sales, marketing and customer success teams, ensuring integration and alignment for the overall go-to-market organization.

“The real estate industry is ready for innovation, and today's global circumstances have forced leaders to rethink how real estate transactions are managed and facilitated,” said Darren Johnson, Chief Revenue Officer at Side. “In my career, I’ve never encountered a company that's achieved such a high level of partner satisfaction; this is a testament to the alignment between Side's transparent business model and the top performing real estate professionals that it serves. I’m looking forward to scaling and leading Side at this unique growth stage.”

With over 20 years of experience in digital marketing and e-commerce sales leadership, Johnson brings an extensive track record of delivering exceptional business growth. Previously at Bloomreach, Johnson grew the firm’s revenue to $60 million while responsible for customer success, sales development and the partner channel. Prior to Bloomreach, Johnson served as Vice President of Sales at Adobe where he increased the company’s annual revenue growth to over $150 million and oversaw the digital marketing enterprise sales team.

“Darren’s expertise in technology and client services will play a critical role in further improving Side’s ability to support our growing community of top-tier real estate agents, teams, and indie brokerages,” said Guy Gal, Side CEO and Co-Founder. “In the last few months, we have seen how much of a game-changer our platform is for real estate professionals looking to maintain and grow their business and brands. Darren will help us continue to break new ground on empowering and enabling our agent partners,” he added.

Side is led by experienced industry professionals and world-class engineers who develop technology designed to improve agent productivity and enhance the client experience. Based on its belief that homeownership is a fundamental human right, Side is on a mission to improve the public good by providing top-performing real estate agents, teams and indie brokerages with the best system, support, service, experience, and results.

About Side
Side transforms high-performing agents, teams and independent brokerages into successful businesses and boutique brands that are 100% agent-owned. Side exclusively partners with the best agents, empowering them with proprietary technology and a premier support team so they can be more productive, grow their business and focus on serving their clients. Side is headquartered in San Francisco. For more information, visit http://www.sideinc.com.

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