The mobile app's new feature gives users a peek at the wines that best match their friend's unique palate ahead of the busy holiday gifting season.
WASHINGTON, Aug. 10, 2022 /PRNewswire-PRWeb/ -- Sippd, the wine recommender that uses artificial intelligence to provide users with personalized wine scores, has released a new feature offering app users an easy way to see the wine bottles their friend's are most likely to enjoy.
With a quick tap to a friend's Profile, Sippd users will see a 1 to 100% personalized wine score, labeled as a "Taste Match" score, to each bottle. The higher the Taste Match score is to 100%, the more likely the user will enjoy the wine. The addition of this social feature, which is an expansion of the app's community-driven features, is the next step in Sippd's goal to ease the confusion felt by the average consumer while reducing the time needed to make an educated wine purchase decision.
How to see a friend's top wine matches on the Sippd app:
- Open the app and tap the profile photo of the friend you're looking to buy for
- Tap 'View Profile'
- Toggle between their top 10 matches, the wines they've rated, and the bottles they've wishlisted
Top 10
Highlighting the top 10 Taste Matches for a user's friend, these bottles are between the price of $20 to $50, offering both affordable and premium bottle options that will make a lasting impression on the giftee.
Ratings
Sippd users can see their friend's Taste Match scores to each of the bottles a user has rated, making it easy to reorder one of their existing favorites.
Wishlist
Sippd users can also take a peek at the bottles their friends have on their Wishlist, helping them master the art of giving wine as a gift.
Connecting to top online wine retailers like wine.com, Wine Spies, and Calvert Woodley, Sippd users can then purchase the bottles they want online and get it delivered straight to the intended recipient's home.
"There's a lot of pressure to buy 'the perfect bottle' for the wine lovers in your circle, especially when you don't know their palate preferences," says Blake Hershey, Co-Founder and CEO of Sippd. "Rather than randomly selecting a bottle with a cool-looking label off the shelves or buying a bottle based on brand name familiarity, Sippd's new feature helps our community members curate a highly-personalized wine gift in a meaningful way through AI."
Users will also see the detailed wine information for each bottle on their friend's Profile, including tasting notes, food pairings, community ratings, alcohol percentage, and more to further simplify the wine selection process based on occasion or celebration, food pairing, and price point.
Download the Sippd app on mobile devices for free on the Apple and Google Play stores. For more information, please contact Alicia Ortiz, Head of Marketing, at [email protected]. For retailers that would like to learn more about featuring your products on Sippd, please email our team at [email protected].
ENDS
About Sippd
Sippd empowers people to focus on enjoying their wine, not ordering it. Combining artificial intelligence and wine, Sippd helps wine lovers find and order wines that match their tastes. With our Taste Match capabilities, we're able to provide you with personalized wine recommendations that continually evolves with your preferences, so you can effortlessly order the perfect bottle every time. Stop wasting your money on bottles you don't like and instead, simplify and transform your online wine experience with Sippd, the AI-powered personal sommelier that knows your palate. Sippd's free mobile app is available for download on the Apple and Google Play stores. For more information, visit http://www.sippd.com.
Media Contact
Alicia Ortiz, Sippd, 321-684-8764, [email protected]
SOURCE Sippd
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