SmartTRAK Announces Three Early Adopter Customers in Orthopedics and Wound Care for New Enterprise Offering

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SmartTRAK, the leading global Medtech business and market insights solution in the Orthopedics, Wound Care, Regenerative Medicine and Neuro Therapy markets, announces three charter customers will implement SmartTRAK Enterprise, a suite of new capabilities that enables companies to deploy the platform across business functions to increase efficiency, drive innovation and facilitate strategic decision-making.

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“Having enterprise access to SmartTRAK across our business functions will arm our employees with greater industry insights so we can stay on the competitive edge” shared Jelena McMillan, AVP of Customer Insights at MiMedx, an industry leader in advanced wound care and a therapeutic biologics.

SmartTRAK, the leading global Medtech business and market insights solution in the Orthopedics, Wound Care, Regenerative Medicine and Neuro Therapy markets, announces three charter customers will implement SmartTRAK Enterprise, a suite of new capabilities that enables companies to deploy the platform across business functions to increase efficiency, drive innovation and facilitate strategic decision-making.

Powered by industry experts and data analysts, SmartTRAK’s Insights-as-a-Service platform is the Medtech industry’s only “all-in-one” solution that delivers market insights and business intelligence via an intuitive SaaS platform. Designed to reduce the redundancies in market research, SmartTRAK compiles and curates deep insights from hundreds of disparate information sources in its highly valued SmartTRAK Daily Updates, comprehensive market overviews and simple-to-use tools and dashboards for market, product and financial analysis. Customers can leverage the SmartTRAK platform to gain contextual understanding of market, technology and competitive trends that big data alone does not provide. Subscribers also have direct access to market experts for inquiries and advisory services.

The SmartTRAK Enterprise offering includes a new integration capability that enables subscribing companies to connect and automate SmartTRAK’s proprietary data insights with their internal systems, removing time consuming, manual downloads and increasing the speed and accuracy of analyses. Enterprise customers receive open access to the platform across their organization, which can be tailored by business function. Enterprise customers can also customize SmartTRAK to provide users with their own corporate-branded insights hub. SmartTRAK Enterprise will be generally available for all customers in Q1 of 2023.

SmartTRAK launched Enterprise with three early adopter organizations that are in varying stages of implementation. “Having enterprise access to SmartTRAK across our business functions will arm our employees with greater industry insights so we can stay on the competitive edge” shared Jelena McMillan, AVP of Customer Insights at MiMedx, an industry leader in advanced wound care and a therapeutic biologics. “With SmartTRAK Enterprise, we can customize the SmartTRAK platform for MiMedx and tailor what our team views based on function or role.”

“We know many Medtech leaders are drowning in expensive, disparate data and need more insights,” shared SmartTRAK CEO Sharon O’Reilly. “With SmartTRAK Enterprise, customers get insights on-demand, 24X7. By increasing corporate access to the platform, we can break down information silos across business functions and tailor views to the most relevant insights. Whether or not a client chooses to deploy SmartTRAK across their enterprise, our industry experts and data analysts operate as an extension of our client’s teams, enabling them to focus on innovation and growth.”

About SmartTRAK
SmartTRAK is the MedTech industry’s only global Insights-as-a-Service solution for the Orthopedics, Wound Care, Regenerative Medicine and Neuro Therapy markets. SmartTRAK’s propriety methodology turns disparate data from hundreds of sources into powerful insights customers can rely on as the trusted source for strategic decision-making. The SmartTRAK enterprise platform includes rich daily updates, comprehensive market coverage and simple-to-use tools and dashboards for market, product, and financial analysis. Customers leveraging the SmartTRAK platform also have direct access to market experts for inquiries and advisory services. For more information visit http://www.SmartTRAK.com and follow us on LinkedIn.

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Gabriele Nichols
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