Laser Pointer Addresses The Healthcare Speaker’s Dilemma: Cheesy Carpet Cleaner Commercial or Super Bowl-Quality Commercial?
San Diego, CA (PRWEB) July 24, 2014 -- In 2014, most people have a working knowledge of PowerPoint or Keynote and can build a slide deck: choose a canned template, type up bullet points, add in photos, and voila, slides are done. Not! These slide decks are like the cheesy carpet cleaner ads on TV (sorry carpet cleaners). Laser Pointer, a presentation design firm specializing in the healthcare industry, wants every invited speaker to show up with a Super Bowl quality commercial. These aren’t always fancy or slick, but they are always memorable.
But is it worth the cost of hiring an outside firm to assist with developing a presentation?
It is said that time is money, but money is money too. As a speaker/clinician in today’s economic climate, it is more important than ever to find the right mix between the expenditure of valuable time and the cost of hiring others to handle a variety of tasks.
Plus, putting a talk and accompanying slides together is a very personal task. No outside vendor can possibly have the clinical expertise, the stories behind the learning objectives, or the vision for what can be delivered to the audience. Unlike hiring a clinical assistant or team member, it seems that this task must be done by the clinician him/herself. Or does it?
Laser Pointer has worked with clients at a variety of starting points and assisted in the development and/or polishing of PowerPoint, Keynote and Prezi presentations. Some clients start with a topic they’ve been asked to speak on, and Laser Pointer helps them develop an outline. Others have the outline done, but need help flushing out the stories and building the slide deck. More often, speakers already have a slide deck but know that they need an experienced hand to give their slides polish and pizazz.
Margy Schaller, President of Laser Pointer, has over 15 years in the medical and dental fields. “I offer my clients a unique value proposition because I have a broad familiarity with many healthcare specialties. I rely on the speaker to assemble and write all the clinical aspects of their lectures, but I often provide guidance and coaching on how a great talk is put together. My favorite part of my job is when I turn over a polished set of slides and the speaker is astounded at how good their material looks!”
The cost analysis is an easy one if measured against earning time, family time or the relief of sheer frustration. And as for the benefits, Laser Pointer just received a text from a client who presented an existing lecture with redesigned slides that said, “Lecture went stunningly well!! It was so awesome, I felt like a champion!”
Dilemma solved; say goodbye to cheesy and hello to awesome.
Laser Pointer’s captivating, yet professional style has improved countless dental and medical presentations. When you are ready to take your speech from good to great to profound, contact Laser Pointer for a complimentary assessment.
More details and a slide portfolio can be found at
http://www.laserpointerpresentations.com. You can reach Margy Schaller, President, at 619-994-0293 or margy(at)laserpointerpresentations(dot)com.
Margy Schaller, Laser Pointer, http://www.laserpointerpresentations.com, +1 (619) 994-0293, [email protected]
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