CULVER CITY, Calif., Oct. 2, 2018 /PRNewswire-PRWeb/ -- Mobile-first ticketing, event management and audience engagement platform, SquadUP, is partnering with NGAGE Esports, to become the exclusive ticketing provider for the The Company's various esports initiatives throughout Texas. SquadUP CEO, Willie Litvack and NGAGE Esports, a subsidiary of Infinite Esports & Entertainment, President, Jonathon Oudthone, announced the deal today.
Committed to creating an integrated buying experience that enhances the buyer-seller relationship, the SquadUP platform focuses on finding new ways to provide this functionality in a cost-effective manner that enables organizers to create unparalleled purchasing experiences for fans.
The partnership will commence immediately with the two organizations working together to build the custom components for ticket sales around NGAGE's look and branding for the launch of the 2,500 seat Esports Stadium in Arlington, Texas later this fall. SquadUP will allow NGAGE to access their white-labeled purchasing experience, best-in-class mobile products and an integrated shopping cart aimed at driving incremental purchasing while keeping ticket buyers on their site throughout the process.
They will also work together on future venues that NGAGE will be managing in 2020. SquadUP's Litvack said, "esports venues and arenas have unique needs and cater to a specific audience that is constantly engaging with their content and information. Our relationship with NGAGE allows them to stay engaged with their buyers throughout the process and provide them a buying experience that is organic to their specific goals while meeting the needs of the 2018 online event buyer."
"The SquadUP team has developed a highly differentiated, mobile-first solution for ticketing and event management," says Jonathon Oudthone, President of NGAGE Esports. "Working with SquadUP has given our team full confidence in our ability to deliver a best-in-class experience for esports fans."
The new deal firmly establishes SquadUP as the leading ticketing and event management provider for esports where they are rapidly expanding their business to include the burgeoning esports industry. Earlier this year, The Company announced a partnership with Riot Games to power the North American League of Legends Championship Series, where they served as the exclusive ticketing provider for both the summer split and the regional qualifiers.
In addition to their work in esports, SquadUP is continuing to on-board significant partners highlighted by their partnership with the iconic Tribeca Film and Television Festivals where they are collaborating with the festival to create a turnkey experience for the more than 200,000 annual ticket buyers who visit the Tribeca site.
About SquadUP
SquadUP is a mobile-first ticketing, event management and audience engagement platform. The Company provides software to more than 800 customers including Tribeca Enterprises, American City Business Journals, Riot Games, The NYC Wine and Food Festival, The Wall St. Journal, The Village Vanguard, The James Beard Foundation, The Charleston Wine + Food Festival, The New Orleans Wine + Food Experience, The San Diego Bay Wine and Food Festival, Fullscreen Live, The Duke Global Entrepreneurship Network, The NYC Pizza Festival and The Los Angeles Wine and Food Festival.
About NGAGE Esports
NGAGE Esports is a creative broadcast and events management company, developing the basis for growth in all aspects of the competitive gaming ecosystem. NGAGE is housed under the Infinite Esports & Entertainment umbrella next to OpTic Gaming and the Houston Outlaws.
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