State of the Economy: Welcome Wagon Offers Targeted Marketing Solutions for Local Businesses Any Time of the Year

Share Article

Regardless of the state of the economy, there’s five million plus movers per year. Welcome Wagon is here to introduce new movers to local businesses with targeted digital, social media, and direct mail marketing solutions.

Welcome Wagon New Mover Marketing

Welcome Wagon’s personalized greetings and helpful community information continues to touch the lives of over 100 million households.

Welcome Wagon was born in 1928, just a year before the great depression. One of the many reasons for Welcome Wagon’s longevity is that regardless of whether the economy is up or down, people are always moving, and will always have a need for our services, said Steve Goodman, CEO of Welcome Wagon.

Regardless of the state of the economy, there’s five million plus movers per year. Welcome Wagon is here to introduce new movers to local businesses with targeted digital, social media, and direct mail marketing solutions.

During the late 2007 and mid 2009 recession, America continued to experience an increase in movers due to a spike in unemployment rates. Studies show that the Great Recession forced people to move locally, migrating to an affordable home or apartment.

In 2009, Steve Goodman, the former founder and CEO of Home Greetings, purchased Welcome Wagon as he knew the company’s maximum potential. Welcome Wagon’s personalized greetings and helpful community information continues to touch the lives of over 100 million households.

“Welcome Wagon was born in 1928, just a year before the great depression. One of the many reasons for Welcome Wagon’s longevity is that regardless of whether the economy is up or down, people are always moving and, thus, will always have a need for our services,” said Steve Goodman, CEO and President of Welcome Wagon. “It is important for businesses to have a strategy to gain new customers with new movers to replace those they have lost, and Welcome Wagon’s print and digital solutions effectively place businesses in the hands of new movers who are ready to invest in their new community.”

Regardless of the economy’s forecast, data from the U.S. Census Bureau shows that the average American moves more than 11 times in their lifetime. With Welcome Wagon’s New Mover Marketing Program, local businesses are able to showcase compelling offers, services, and products to new movers in the local community.

Given the fact that 85% of new movers use the first business that contacts them, it’s essential for businesses to reach their best source of new customers – new movers. Welcome Wagon’s dynamic print solutions offers a direct 1-2-3 approach. The Gift Book, Postcards, and Follow-up Book are perfect house-warming gifts to greet new movers.

If you’re looking to reach new movers through multi-channel online advertising, Welcome Wagon makes it easy and affordable to increase brand engagement and loyal new customers. In today’s digital world, social media campaigns, email marketing, and mobile apps are the best way to present your business’s contact information, special offers, and more.

More about Welcome Wagon
Welcome Wagon was created in 1928 to embody the spirit of warm hospitality and welcome. Welcome Wagon continues the same mission to this day, helping to create lasting relationships between new movers and local businesses. Their goal is to assist people in saving money, growing their business, and helping the local economy prosper. For more information on Welcome Wagon, visit https://www.welcomewagon.com/

For career opportunities, visit https://www.welcomewagon.com/careers/

Share article on social media or email:

View article via:

Pdf Print

Contact Author

Jennifer Troyan
@Welcome_Wagon
Follow >
Welcome Wagon
Like >
Visit website