Stay-At-Home Lifestyle Drives Online Subscriptions Market Surge

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A Mercator Advisory Group research report assesses key subscriptions segments and future growth opportunities for payments providers and software developers.

One of the seven exhibits in this research report

Video and music streaming has led the rapid growth of online subscription services for stay-at-home households during 2020. Online subscriptions have become a growth area within e-commerce and will continue in the foreseeable future.

The subscriptions economy has become a growth segment of the U.S. services economy. While subscriptions go back many years, it’s been the digitization of commerce and consumer purchase behavior that now drives the subscriptions market. Through 2022, online subscriptions will find higher growth due to continued consumer popularity of streaming services and software. Payments firms, including ISVs, merchant acquirers, and payment gateways, must understand the subscription management requirements of sellers and key trends that are driving market growth. A new research report from Mercator Advisory Group, Subscription Economy Accelerates as Stay-At-Home Lifestyle Spurs Demand, sizes up the U.S. online subscriptions market and its future direction.

“Video and music streaming has led the rapid growth of online subscription services for stay-at-home households during 2020. Online subscriptions have become a growth area within e-commerce and will continue in the foreseeable future. Bundled subscriptions prove to be a winning marketing strategy for the leading industry players such as Amazon and Apple and consumers have responded enthusiastically,” commented Raymond Pucci, Director, Merchant Services Practice at Mercator Advisory Group, the author of this report.

Highlights of this research report include:

  • Leading providers of subscription services
  • Various segments of subscriptions market
  • How bundled subscriptions expand users and spending
  • Primary data results of consumer adoption and satisfaction with subscriptions
  • Market forecast U.S. online and box-of-the-month subscriptions
  • Key components of subscription management services

This report is 15 pages long and has 7 exhibits.

Companies and other organizations mentioned in this report: Adyen, Amazon, American Express, Apple, Barnes & Noble, BJ’s Wholesale Club, Blue Apron, Chargebee, Chargify, Citibank, Comenity, Costco, Disney, Elavon, FIS, Fiserv, Global Payments, Mastercard, Netflix, PayPal, Recurly, RH, Sam’s Club, Spreedly, Spotify, Starbucks, Synchrony, Visa, Walgreens, Walmart, Wayfair, Whole Foods, Zuora

Members of Mercator Advisory Group’s Merchant Services continuous advisory practice have access to this report as well as the upcoming research for the year ahead, presentations, analyst access, and other membership benefits.

For more information and media inquiries, please call Mercator Advisory Group's main line: 1-781-419-1700, send email to media@mercatoradvisorygroup.com.

For free industry news, opinions, research, company information and more visit us at http://www.PaymentsJournal.com.

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About Mercator Advisory Group
Mercator Advisory Group is the leading independent research and advisory services firm exclusively focused on the payments and banking industries. We deliver pragmatic and timely research and advice designed to help our clients uncover the most lucrative opportunities to maximize revenue growth and contain costs. Our clients range from the world's largest payment issuers, acquirers, processors, merchants and associations to leading technology providers and investors. Mercator Advisory Group is also the publisher of the online payments and banking news and information portal PaymentsJournal.com

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Karen Yetter
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