By embedding Koupon's offer capabilities in a leading middleware platform, we are equipping retailers with the resources they need to expand their reach and drive sales, while also simplifying the mobile offer delivery and redemption process.
Dallas, TX (PRWEB) July 17, 2018
Stuzo, a leading provider of personalized and predictive commerce solutions, and Koupon Media, a leading mobile offer platform and retail network, today announced a partnership to deliver targeted, personalized mobile offers in a more seamless way. Integrating Koupon’s mobile offer capabilities and data insights with Open Commerce’s middleware connections to payment, loyalty, and digital channels gives retailers the ability to better personalize offers for consumers, increase in-store sales, and attract new shoppers.
“We are thrilled to partner with Koupon Media,” said Gunter Pfau, CEO, Stuzo. “This partnership further amplifies the value of Open Commerce, the infrastructure standard for digital services, by leveraging the unmatched digital promotion capabilities of Koupon and further, helps retailers on our Open Commerce platform save time and money. This partnership will ease the burdensome process of sourcing, building, and delivering offers. We are also impressed by Koupon’s broad industry knowledge, serving offers across 40,000 convenience store retailers. By tying Koupon’s redemption data to Open Commerce transaction data, we are creating a more complete picture of retailers’ digital consumers.”
This integration gives Open Commerce retailers the ability to utilize Koupon’s advanced offer technology, gain access to the Koupon Offer Network, the leading single source of CPG-funded offers in small format retail, and understand how consumers are interacting with digital offers. The partnership furthers Open Commerce’s strategy of unifying best-in-class provider capabilities, powering the rapid delivery of experiences across digital channels, and providing one central command center for the operationalization and optimization of mission-critical programs.
“We are excited to announce our partnership with Stuzo and introduce Open Commerce capabilities to our customers,” said Brad Van Otterloo, President of Koupon Media. “Open Commerce is an innovative platform with advanced integration capabilities. By embedding our offer capabilities in a leading middleware platform, we are equipping retailers with the resources they need to expand their reach and drive sales, while also simplifying the mobile offer delivery and redemption process.”
Stuzo is a leading provider of personalized and predictive commerce solutions for retailers, powered by products, services, and insights. Stuzo’s services include digital product strategy, product design, and product engineering.
About Koupon Media
Koupon Media was founded with the mission to be the most advanced digital promotion network in the world. Delivering more than 3 billion offers since its founding, Koupon Media is the mobile offer industry leader, powering mobile offers for more than 40,000 retail locations and the world’s largest CPG brands. In 2017 alone, the Koupon Platform reached over 108 million customers, driving over 155 million store trips