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Superbreak reports growth of Theme Park and Attraction Breaks
  • USA - English


News provided by

Superbreak

Jul 30, 2013, 22:00 ET

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Thames River Cruise by The EDF London Eye
Thames River Cruise by The EDF London Eye

(PRWEB UK) 31 July 2013 -- York based short break specialist, Superbreak has announced recent impressive growth in bookings for its theme park and attraction breaks. Over the past four weeks, the travel company has seen a 40% increase in online sales for their attraction breaks compared to the same time last year. They have also recently added theme park and attractions to their fully bookable mobile website

With an abundance of theme parks and attractions available throughout the UK, customers have lots of choice when it comes to booking a break with Superbreak. Annual best-selling attractions such as Chester Zoo and Legoland Windsor continue to be successful, but the past twelve months has seen the Warner Bros. Studio Tour - The Making of Harry Potter rise to the top selling spot. Superbreak’s expansion of product outside of the mainstream theme park market has opened up breaks to a wider variety of customers.

Alternative attractions such as evening and morning bus tours and city passes for London, Paris, Dublin and York allow guests the chance to make even more of their short break. A hugely popular addition to the Superbreak product range has been the new Ultimate London Day Tour & Harrods Champagne Tea Hotel packages. Including hotel, afternoon tea, a private tour of The Tower of London and a cruise on the Thames plus much more, this attraction break represents real value for money at only £131pp.

Superbreak’s attraction break success isn’t confined to the UK however, as European tours and tickets have also seen a large increase in sales. With 130 European attractions now on sale, customers can now book their holiday day trips in advance with ease. The short break specialist sell some of the most popular breaks on the continent including the likes of Disneyland Resort Paris, Barcelona’s Illa Fantasia Waterpark and the numerous guided tours of Amsterdam.

Khalid Amin, Online Marketing Manager at Superbreak, commented:

"The start of summer always signifies the beginning of sales into our key theme park and attraction products but June and July have already been particularly impressive in terms of both visitor numbers and sales. We are looking forward to a highly successful August particularly after the launch of attractions on our mobile website”.

About Superbreak:

Superbreak is the internet division of Superbreak Mini Holidays Limited, the market leader for short breaks and hotels throughout the UK and beyond, including hotels in Edinburgh and London to Paris and even Dubai. Superbreak is part of Holiday Break plc. Based in York, England, Superbreak specialises in booking city breaks in 2-5 star hotel accommodation throughout Britain for the leisure traveller. Superbreak also work with various travel providers offering a range of rail breaks, P&O mini cruise breaks, flights & more.

With 5000 plus hotel partners in worldwide locations from Manchester to Brighton, from London to Paris and with great availability and rates for theatre breaks, events at the O2 Arena, various popular attractions and national and international rail partners, Superbreak can offer an outstanding depth and breadth of UK and Overseas short break products.

Khalid Amin, Superbreak, http://www.superbreak.com, 0871 221 3344, [email protected]

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