Tarifica has named Rakuten Mobile's "Saikyo Plan" as the Consumer Value Plan of the Month for October 2024, recognizing its simplicity, automatic pricing based on usage, and highly competitive rates as key factors in delivering exceptional value to mobile users in Japan.
NEW YORK, Oct. 24, 2024 /PRNewswire-PRWeb/ -- Tarifica, a global leader in telecom pricing intelligence, is pleased to announce Rakuten Mobile's "Saikyo Plan" as the Consumer Value Plan of the Month for October. Identified using Tarifica's proprietary Telecom Pricing Intelligence Platform (TPIP), the "Saikyo Plan" offers unmatched simplicity and value for mobile users in Japan, combining automatic pricing adjustments with highly competitive rates.
Unlike other mobile plans that require consumers to choose between numerous options, Rakuten Mobile offers a single, streamlined plan with three usage tiers – 3GB, 20GB, and Unlimited. The monthly fee is automatically calculated based on actual usage, providing an effortless experience for users.
The pricing tiers are as follows:
- Less than 3GB: 1,078 JPY
- 3GB to 20GB: 2,178 JPY
- Over 20GB (unlimited): 3,278 JPY (approximately $22 USD based on the current exchange rate)
Consumers can also save an additional 110 JPY with a family subscription.
"Rakuten Mobile's 'Saikyo Plan' sets itself apart not only by being the cheapest available MNO option in Japan, but also by offering a level of simplicity unmatched by any other operator," said Soichi Nakajima, Vice President of Data & Analysis at Tarifica. "With a single plan and automatic pricing based on usage, it's a game-changer for consumers who want value without complexity."
While other mobile network operators in Japan offer similar automatic adjustments for usage, only Rakuten Mobile combines this system with the simplicity of a single plan and competitive pricing. Globally, flexible plans exist where users can adjust their data allowances month by month, but Rakuten's approach ensures that consumers only pay for what they use without having to make choices every billing cycle.
"The ability to deliver such strong value through automation speaks to the innovation driving Rakuten Mobile," Nakajima continued. "Using TPIP, we were able to identify this as an ideal example of a consumer-centric mobile plan, offering cost-effective service while eliminating the usual confusion around plan selection."
Tarifica's selection process leverages its advanced Telecom Pricing Intelligence Platform to identify those plans that offer the best value to consumers. The Consumer Value Plan of the Month feature continues to highlight plans that provide exceptional benefits, helping consumers make informed decisions.
For more details on this plan, please visit Rakuten Mobile's website at Rakuten Mobile.
About Tarifica
Tarifica is an industry leader in providing telecom data and software solutions to the global telecommunications sector. Specializing in telecommunications plan and pricing information, Tarifica delivers critical insights and analytics to help telecom companies and regulators make data-driven decisions. The company's clients include national regulators, mobile and fixed-line operators, internet service providers, consultancies, and financial institutions worldwide. In addition to its flagship SaaS products, Tarifica offers tailored consulting services to address specific client needs. The company's commitment to innovation and excellence has established it as a trusted partner in the rapidly evolving telecom industry.
About the Telecom Pricing Intelligence Platform
Tarifica's Telecom Pricing Intelligence Platform (TPIP) offers comprehensive data on plans from major operators around the world, empowering users to create customized profiles for in-depth comparisons and analyses. Subscribers can explore trends and visualize data with ease using intuitive tools and multiple filters for a granular view. Say goodbye to Excel-based limitations and embrace modern features like screenshot captures, alerts, and historical offers. TPIP is adaptable to client needs, allowing customization of data structure, geographical scope, and frequency.
Media Contact
Penny Wiesman, Tarifica, 1 917-419-2187, [email protected], www.tarifica.com
SOURCE Tarifica

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