TCI Marketing Services Launches TCInsights Reporting Dashboards

Share Article

B2B Marketers Use Real Time Demographic Trends to Optimize Lead Gen Targeting

TCInsights™ saves our clients time and frustration, and turns trend analysis into a leading indicator.

TCI Marketing Services (TCIMS), a wholly owned subsidiary of Technical Communities, Inc. (TCI), and the fastest growing B2B lead generation firm in the U.S., is launching TCInsights™ (Pronounced: T-C-Insights), a reporting dashboard system allowing clients to monitor demographic trends and optimize program targeting in real-time. This marks the first client-facing extension of the company’s cutting edge proprietary lead generation software, Lead Catalyst™.

“Our mission is to deliver the best B2B leads ever available,” said Peter Ostrow, CEO of TCI. “We know that our 100% data accuracy guarantee, LinkedIn identity vetting, and cutting edge Intent Engine™ create unrivaled lead quality, but TCInsights proves it to our clients, in real-time.”

TCInsights reporting dashboards present lead delivery allocation trends across all major targeting and demographic categories, as well as custom program data like asset type, tech installs, or custom question profiling. Clients can customize the reporting interval for the most recent delivery, the current month, or select total program performance to-date. To see how clean and simple the dashboards communicate key information, please visit the TCInsights demo page through the link below:

https://go.technicalcommunities.com/reportd1.html

“Our research shows that >80% of B2B marketers ‘frequently’ use manual Excel tasks to measure trends in their lead gen efforts,” said JohnHenry Giddings, General Manager of TCIMS. “TCInsights saves our clients time and frustration, and turns trend analysis into a leading indicator, driving program optimization by making sure our clients’ targeting is aligned with their ideal customer profiles.”

TCIMS will be rolling out the TCInsights system for existing programs in the coming days and all new programs will include the service. TCInsights reporting dashboards are free of charge to all TCIMS customers.

About TCI Marketing Services
TCI Marketing Services (TCIMS) is a cloud-enabled demand generation startup that helps B2B marketers achieve their goals. Through its proprietary marketing software, Lead Catalyst™, TCIMS delivers the best B2B leads ever available - unmatched in data accuracy and interest level. Founded in 2013 in Silicon Valley as a wholly owned subsidiary of Technical Communities, Inc., and funded by private equity investors including New Enterprise Associates, TCIMS is trusted by hundreds of top technology firms as the preferred lead generation provider. For more information visit: http://www.tcimarketingservices.com

Share article on social media or email:

View article via:

Pdf Print

Contact Author

Emily Hill
@TCI_Marketing
Follow >
TCI Marketing Services

Visit website