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TechnologyAdvice Launches StudioA: The Expert-Led Content Studio for B2B Tech Brands


News provided by

TechnologyAdvice

Nov 11, 2024, 08:00 ET

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With a focus on blending creativity and credibility, StudioA by TechnologyAdvice is a B2B content creation studio that combines audience insights with expert-led content production and co-branding with leading authorities on business technology such as TechRepublic, eWeek, and eSecurity Planet. From research-backed industry reports to podcasts, videos, and interactive content, StudioA helps tech brands craft unique content strategies that tell the right story at the right time.

NASHVILLE, Tenn., Nov. 11, 2024 /PRNewswire-PRWeb/ -- TechnologyAdvice, a leading B2B media publisher and digital marketing services and data provider, today announced the launch of StudioA, an innovative content strategy and creation studio tailored to the needs of today's B2B technology brands.

With a focus on blending creativity with credibility, StudioA combines first-party audience insights with expert-led content production to help B2B tech providers bring their stories to life in ways that build brand authority and earn trust with their target customers. From research-backed industry reports to engaging podcasts, videos, and interactive content, StudioA helps B2B marketing teams tell the right story across every digital channel.

"As one of the largest tech media publishers, we understand the evolving content preferences of B2B buyers. StudioA brings together decades of expertise, exclusive audience insights, and top creative talent to deliver compelling B2B content that tells the right story across all digital channels."

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"As one of the world's largest tech media publishers, we understand the evolving content preferences of B2B professionals," said Rob Bellenfant, Founder and CEO at TechnologyAdvice. "StudioA brings together decades of industry expertise, exclusive audience intelligence, and top creative talent to deliver compelling B2B content that tells the right story at the right time across all digital channels."

Powered by a global team of 200+ industry experts and creators, StudioA helps B2B marketing teams create eye-catching content to drive brand awareness, thought leadership, and demand generation. Clients can co-brand their content with trusted media brands from the TechnologyAdvice network including TechRepublic, eWeek, Datamation, TA, and eSecurity Planet, with options for integrated content promotion and syndication across TechnologyAdvice's extensive audience of B2B technology buyers.

"StudioA has been a valuable partner in planning and creating impactful research-driven content for our cybersecurity segment," said Amy Holtzman, CMO at CHEQ, a leading provider of Go-To-Market Security solutions. "Their unique blend of creativity and audience expertise, coupled with their integrated lead generation programs, has made StudioA a go-to partner for credible thought leadership that gets our message in front of key IT and business executives."

A Comprehensive Content Solution Tailored to Drive Results:

StudioA offers a wide range of content formats to meet buyers where they are throughout the buying journey and across digital channels, enabling brands to tell the right story while building brand authority at every touchpoint. StudioA custom content offerings include:

  • Written Content: Expert-led articles, whitepapers, guides, and case studies
  • Multimedia: Video series, podcasts, and custom animations
  • Interactive Content: Infographics and survey-based research reports
  • Engagement Experiences: Webinars, virtual roundtables, and in-person events

Each solution is strategically designed to align with brand goals and funnel stages, helping technology providers connect with audiences effectively and deliver impactful, data-driven content that supports buyers at every decision-making phase.

Learn more about StudioA by TechnologyAdvice and contact our team for a complimentary content strategy session.

About TechnologyAdvice:

TechnologyAdvice (TA) is a leading tech media publisher who connects B2B technology brands with in-market technology buyers. With 12M+ monthly pageviews and 5M+ subscribers, TA helps its clients build their brands and capture demand from business decision-makers who are actively researching new solutions across its global network of tech media sites, product review pages, industry newsletters, online communities, and social media channels. From digital advertising and lead generation services to custom content and event production, TA is a different kind of demand generation and digital marketing partner. Learn more at https://solutions.technologyadvice.com/.

Media Contact
Tyler Lessard, TechnologyAdvice, 1 877-702-2082, [email protected], https://solutions.technologyadvice.com/

SOURCE TechnologyAdvice

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