The International Trademark Association (INTA) proudly announces Tencent as the Platinum Plus Sponsor for the 2023 Annual Meeting Live+. This is the first such collaboration between the two organizations and the Association's second Annual Meeting to be hosted in Southeast Asia.
NEW YORK, May 13, 2023 /PRNewswire-PRWeb/ -- The International Trademark Association (INTA) proudly announces Tencent as the Platinum Plus Sponsor for the 2023 Annual Meeting Live+. This is the first such collaboration between the two organizations and the Association's second Annual Meeting to be hosted in Southeast Asia. Founded in 1998, Tencent is a global Internet and technology company that develops innovative products and services for billions of users around the world. Headquartered in Shenzhen, China, with a presence in 28 offices across the globe, Tencent's guiding principle is to use technology for good.
Tencent is the publisher of some of the world's most popular video games, with stakes in online video, music, literature, fintech, and business solutions. As a company whose success is predicated on innovation and creativity with a global scope, Tencent is an ideal collaborator for INTA and its worldwide membership, and for this year's Annual Meeting itself.
As part of this collaboration, Tencent will participate in and host a variety of events and activities during the upcoming Annual Meeting, taking place from May 16 to May 20 in Singapore — a country that is an innovation hub itself and an ideal gathering point for the global intellectual property (IP) community. The partnership is a sign of the mutual respect and meeting of minds between the two organizations and allows Tencent to contribute its insight into building a robust IP ecosystem spanning Asia, and the rest of the world. The world's largest gathering of IP stakeholders, the Annual Meeting boasts educational and business development opportunities which attract thousands of brands and legal professionals, government officials, as well as academics.
As a world-leading internet and technology company, Tencent's strong participation in the Annual Meeting will enliven and enrich the Meeting's dual-track educational programming curated around the overarching "Business of Innovation" theme. Contributing to what will make a dynamic and exciting IP event of the year, Tencent's Head of Global Public Policy, Danny Marti, will deliver a keynote speech at the Opening Ceremonies that will explore the future of technology and brand engagement opportunities. Tencent's various Annual Meeting activities include:
- Tuesday, May 16, 10:15 am – 11:15 am: IP and Innovation | Capsule Keynote Panel: Precursor to the Metaverse? Best Practices for In-Game Trademark Licensing
- Tuesday, May 16, 4:00 pm – 5:00 pm: Weixin Brand Protection Workshop 1
- Wednesday, May 17, 10:00 am – 11:00 am: Weixin Brand Protection Workshop 2
- Wednesday, May 17, 2:00 pm – 3:00 pm: Weixin Brand Protection Workshop 3
- Wednesday, May 17, 4:30 pm – 6:00 pm: INTA Annual Meeting Live+ Opening Ceremony | Danny Marti Keynote Speech
- Thursday, May 18, 10:00 am – 11:00 am: Weixin Brand Protection Workshop 4
- Thursday, May 18, 1:30 pm – 2:30 pm: Weixin Brand Protection Workshop 5
- Thursday, May 18, 2:00 pm – 5:30 pm: Integrating Work and Life Workshop | Shifting the Scales: Creating Allies by Inviting a Balanced and Retainable Support Structure
- Friday, May 19, 10:15 am – 10:45 am: Business Track | Best Practices for Leveraging Weixin/WeChat to Engage with Consumers in China (and Beyond)
- Friday, May 19, 12:00 pm – 2:00 pm: Tencent TGIF Luncheon
- Friday, May 19, 2:00 pm – 3:00 pm: Weixin Brand Protection Workshop 6
Register for Tencent @ INTA's 2023 Annual Meeting Live+ events at: https://evnk.co/TencentINTA2023
Mr. Marti said, "At Tencent, it's in our DNA to explore new frontiers, push the boundaries of technologies, and create unique experiences for our users. With technology continuing to alter and change the very fabric of how we live and work, our investments in "hyper digital reality" and other forms of engagements serve as an early glimpse into how digital advancements can connect people in new and improved ways. Our partnership with INTA not only highlights our enthusiasm of the membership organization but also underscores our commitment to foster innovation and support IP as a global technology and entertainment company rooted in Asia."
"Tencent and INTA are bound by a common goal of supporting innovation, creativity, and looking to the future for the next big idea. After years of active membership and engagement, we are incredibly excited to work together in this new and substantive way," said INTA CEO Etienne Sanz de Acedo. "The coming together of two global organizations, each focused on paving the way for the future with vision and creativity, is one that will no doubt provide inspiration and connections for all."
About the International Trademark Association:
The International Trademark Association (INTA) is a global association of brand owners and professionals dedicated to supporting trademarks and complementary intellectual property (IP) to foster consumer trust, economic growth, and innovation, and committed to building a better society through brands. Members include nearly 6,000 organizations, representing more than 33,500 individuals (trademark owners, professionals, and academics) from 181 countries, who benefit from the Association's global trademark resources, policy development, education and training, and international network. Founded in 1878, INTA is headquartered in New York City, with offices in Beijing, Brussels, Santiago, Singapore, and the Washington, D.C., Metro Area, and representatives in Amman and New Delhi. For more information, visit inta.org.
About Tencent:
Tencent uses technology to enrich the lives of Internet users. Our communication and social services, Weixin and QQ, connect users with each other and with digital content and services, both online and offline, making their lives more convenient. Our targeted advertising service helps advertisers reach out to hundreds of millions of consumers in China. Our FinTech and business services support our partners' business growth and assist their digital upgrade. Tencent invests heavily in talent and technological innovation, actively promoting the development of the Internet industry. Tencent was founded in Shenzhen, China, in 1998.
Media Contact
Elizabeth Bogner, International Trademark Association, 212-642-1770, [email protected]
SOURCE International Trademark Association
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