BWC will provide expert guidance to The3rdBevco as it strives to become a leader in the the rapidly growing non-alcoholic and functional beverage market.
RONKONKOMA, N.Y., June 7, 2023 /PRNewswire-PRWeb/ -- The3rdBevco, a creator of innovative non-alcoholic and functional beverages, is excited to announce a strategic partnership with Bump Williams Consulting (BWC). Led by Bump Williams, a veteran and expert consultant in the beverage alcohol industry, BWC will provide expert guidance to The3rdBevco as it strives to become a leader in first-to-market products and new categories within the rapidly growing non-alcoholic and functional beverage market. This collaboration further enhances The3rdBevco's value to shareholders and its ability to develop unique and health-conscious beverage options to consumers.
The3rdBevco hopes to gain recognition for its groundbreaking approach to non-alcoholic and functional beverages, having thus far created three ready-for-production products that cater to health-conscious individuals. By teaming up with Bump Williams Consulting, The3rdBevco aims to leverage BWC's extensive industry knowledge and experience to accelerate its business growth and scale operations effectively.
Bump Williams Consulting has been providing strategic industry consultation since its establishment in 2008. Over the years, BWC has worked with a diverse range of clients, including Bev-Alc/Non-Alc Manufacturers, Retailers, Distributors, the US Government, Wall Street/PE Firms, Packaging Companies, and Importers from around the world. The company's services revolve around leveraging data, understanding consumer behavior, analyzing pricing and promotion impact, facilitating mergers and acquisitions, developing new product launch strategies, implementing retail and national account tactics, assessing, and aligning distributor networks, and fostering portfolio innovation.
Bump, the founder of BWC, brings a wealth of industry expertise to the table. Prior to starting BWC, he held leadership positions at renowned organizations such as IRI, where he served as President of Global Consulting, and Nielsen, where he was the EVP/GM of Global Analytics and Insights. With a successful career spanning over four decades, Bump's experience includes sales and key account management roles at The Procter & Gamble Distributing Company, where he developed a deep understanding of the consumer-packaged goods industry. His passion for the industry and dedication to excellence make him a highly sought-after advisor in the beverage sector.
Pete Scalise, CEO of The3rdBevco, expressed his excitement about the partnership, stating, "we are thrilled to have Bump Williams Consulting join forces with The3rdBevco. Bump's deep knowledge of the beverage industry and his strategic insights will be instrumental in driving our development and innovation. This collaboration aligns perfectly with our vision of becoming a leader in the non-alcoholic and functional beverage market. We look forward to leveraging Bump's expertise as we continue to introduce unique and health-conscious beverage options to consumers worldwide."
This partnership follows The3rdBevco's recent announcements of high-profile additions to its board, including Thomas Cardella, Hal Kravitz, and William Hayde, as well as the executed letter of intent with Justina Valentine, MTV host and VH1 star, as the brand ambassador for their premium non-alcoholic sparkling bubbly, Bougie™. The3rdBevco has also experienced success in fundraising, having raised over $1.4 million from more than 700 investors in the initial rounds of its Reg A+ offering. The company aims to raise $50 million to support the rollout of its in-house and celebrity partnership brands.
For more information about The3rdBevco and to stay up to date with the latest developments, please visit http://www.the3rdbevcoipo.com or email [email protected].
Media Contact
Jennifer Lange, The3rdBevco, 1 9494603408, [email protected]
SOURCE The3rdBevco
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