The 2019-20 Dig Pink Challenge powered by All Volleyball

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Each year, All Volleyball runs the Dig Pink Challenge, which raises money for the Side-Out foundation to help their research of stage IV metastatic breast cancer. To date, the Dig Pink Challenge has raised over $100,000 for the Side-Out Foundation with much more to come.

The Dig Pink Challenge Powered by All Volleyball is a fundraising event that brings breast cancer awareness and volleyball together. The goal is to bring the volleyball community together in fun-filled ways to raise funds for The Side-Out Foundation. Side-Out is the only organization that uses volleyball to raise money for stage IV metastatic breast cancer research, which is the least funded and deadliest form of the disease.

From its beginning 5 years ago, the Dig Pink Challenge has traditionally featured a local volleyball match showcasing the defending Missouri state champions against an opponent of their choosing. These events have been filled with fundraising opportunities alongside some great competition on the court. Games with prizes, 50/50 raffles, silent auctions, raffle baskets and more all raised money for the Side-Out Foundation.

In 2018, All Volleyball expanded slightly outside of the St. Louis area and partnered with 8 schools from across the nation. Each school held its own Dig Pink campaign and donated all proceeds to The Side-Out Foundation. All Volleyball knows how hard it can be to start a fundraiser for the first time, so they matched up to $500 in each school’s campaign. It was an encouraging experience for the teams they partnered with, many who plan to work with the Side-Out Foundation in the future.

After last year’s success, All Volleyball is expanding the 2019-2020 Dig Pink Challenge. With a longer timeframe, more teams and more locations, All Volleyball hopes to achieve the ultimate goal of fostering Side-Out’s mission. This year’s application window will expand to include girls high school, girls club and boys high school volleyball seasons. Due to the increased interest of the Dig Pink Challenge and the All Volleyball’s commitment to serving their customers, participating teams must be current or new customers of All Volleyball. Once selected, each team will get their own online campaign page, access to All Volleyball and Side-Out staff for guidance and a monetary match up to $500 from All Volleyball when they finish fundraising.

In 5 years, the Dig Pink Challenge has raised over $100,000 for breast cancer research while introducing dozens of teams to the Side-Out Foundation. With the potential to add 30 more teams to that list, this could be the most successful year yet. Beyond the success and excitement around the program, the true meaning of why All Volleyball chooses to serve remains the same: to bring hope and support to those and their families affected by stage 4 metastatic breast cancer.

More About All Volleyball Inc.
All Volleyball, Inc. is proud to be the trusted industry expert since 1995. Based in St. Louis, Missouri, this volleyball retailer and team dealer has always had a passion for helping others and solving problems on and off the volleyball court. All Volleyball Serves is the philanthropic extension of the company responsible for heading up efforts like the Dig Pink Challenge.

More About The Side-Out Foundation
The Side-Out Foundation is a nonprofit organization based in Fairfax, Virginia that harnesses the power of volleyball players to host Dig Pink volleyball initiatives that raise money for critical research of late-stage metastatic breast cancer – the least funded form of breast cancer research. Over the years, Side-Out has raised more than $14 million for research on the disease, has completed two successful clinical trials using Side-Out’s individualized treatment protocols and is currently in the midst of a third trial, its largest yet.

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Alex Zellers
AVB Sports
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