The Best Innovative Business Growth Techniques Of 2018 – Plus, The Agencies Who Can Execute Them

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DesignRush uncovered the latest strategies proven to grow businesses effectively and the leading cutting-edge agencies that can implement them successfully.

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“In order to compete, brands should partner with leading agencies to identify top trends and integrated them successfully into their digital strategies,” says DesignRush Founder and Executive Director Gabriel Shaoolian.

Determining the best techniques to grow your business can be a daunting task. But 2018 showed businesses that consumers gravitate toward innovative technology that builds an authentic brand and gives customers a personalized experience.

DesignRush.com, an agency directory and ranking site, discovered the leading strategies that have exploded in the business world this past year – and are certain to keep growing in popularity, too.

Top 3 Innovative Business Growth Techniques Of 2018

1. Artificial Intelligence

72 percent of corporate leaders said that artificial intelligence was a “business advantage.” Plus, according to Adobe, the best-performing companies around the world are two times more likely to use tech like AI within marketing.

Common forms of artificial intelligence in business can include:

  • Personalization
  • Machine learning
  • Building customer profiles and product suggestions
  • Chatbot interfaces
  • Digital assistants
  • And more!

2. AR/VR

Augmented reality and virtual reality immerse users in a new environment. These techniques can build brand awareness, promote products, inform consumers and more.

What’s more? There are over 171 million active virtual reality users and the AR market is expected to surpass $209 billion by 2022. AR/VR can be implemented on websites, in videos, through headsets and googles, on mobile apps and more.

3. Real-Time Consumer Interactions

42 percent of consumers don’t trust brands with poor customer service, subpar products and missed expectations. But transparent and instantaneous communication between consumers and brands fosters a positive relationship.

Brands can utilize the following tactics to create real-time consumer interactions that grow their business:

  • Live streaming
  • Social media interactions
  • Chatbots
  • Experiential pop-ups

“Business growth techniques are always shifting – especially as technology evolves,” says DesignRush Founder and Executive Director Gabriel Shaoolian. “In order to compete, brands should partner with leading agencies to identify top trends and successfully integrate them into their digital strategies.”

DesignRush rounded up the DesignRush.com top-rated AR/VR companies who can launch innovative digital campaigns that help businesses grow. Some of the best agencies include:

1. NEXT/NOW

Privately owned NEXT/NOW has transported people to the future, to virtual racetrack pits, and to peaceful bioluminescent forests. It’s projection-mapped walls, floors, tables, sculptures, buildings, and vehicles place users in new worlds and fans in the shoes of their favorite athletes. With a toolbox that’s brimming with virtual and augmented reality, gesture, LED, holograms, facial tracking, multi-touch screens and more, NEXT/NOW connects people with brands in deeply immersive environments that dial up the “wow” factor.

2. Reinvently

Reinvently builds extraordinary mobile products for enterprise and startup companies. Our consulting, design and development create simply better mobile and IoT experiences.

3. Crafted

At Crafted, we are committed to offering 360˚ digital marketing services that create identities, build brands, drive interactions and get results, pixel by pixel.

Brands can visit DesignRush.com to compare top innovative agencies by clients, cost, portfolio, expertise, leadership, reviews and more. This comparison feature enables brands to find the partner that suits their needs.

About DesignRush: DesignRush.com is a digital destination to inspire creativity and the discovery of marketing, design and technology trends. The company was founded by Gabriel Shaoolian, an experienced entrepreneur and digital marketing expert.

DesignRush features the top agencies around the world, including the best Digital Agencies, Logo Design & Branding Agencies, Website Design Companies & E-Commerce Website Design & Development Companies.

In addition to listing the best professional agencies, DesignRush’s Best Designs section showcases the best designs in web, logo, print, packaging, mobile apps and video. Users can filter best designs by industry. DesignRush also features comprehensive articles in the Trends & Insights section.

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Stephanie Sharlow
@designrushmag
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