The Crisis and Measurement Summit Will Include Two Industry Trending Education Tracks, Keynotes by Communications Leaders

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PRNEWS' Crisis & Measurement Summit 2020, a high-impact educational event centered around crisis communications and mastering PR measurement, is happening in a week and has a standout curriculum, which includes two education tracks stacked with industry focused sessions, two larger-than-life keynotes, and numerous opportunities to network.

Ana Navarro to Keynote the PRNEWS Crisis and Measurement Summit on February 26 at the Miami Hilton Downtown in Miami, Florida

PRNEWS' Crisis & Measurement Summit 2020, a high-impact educational event centered around crisis communications and mastering PR measurement, is happening in a week and has a standout curriculum, which includes two education tracks stacked with industry focused sessions, two larger-than-life keynotes, and numerous opportunities to network.

The measurement track offers sessions like “Measuring Relevance Through Media Coverage” and “Mastering Measurement of Your Multichannel Media Strategy” to arm professionals with the tools they need to determine which data points are the most important and how to use analytics to drive communications decisions. Crisis Communication’s track prepares attendees for when the inevitable crisis strikes through sessions like “How to Avoid Foot-in-Mouth Syndrome: Media Training Must-Haves’ and The Art of the Apology: How to Say You’re Sorry So Stakeholders and Audiences believe it”.

These sessions are all preceded by two headlining keynotes. Day 1’s keynote brings Jim Lindheim, Author and former chairman of BCW, center stage as he looks at how managing the cast of characters at an organization plays just as big a role in recovering from a crisis as the communications strategy itself. Day 2 answers with Ana Navarro, GOP Strategist, Co-Host of ABC's The View, Political Contributor to CNN, Telemundo, and HBO's Real Time with Bill Maher, delivering a no-holds-barred look at the current political climate and its many crises during her morning keynote.

Attendees will have access to networking events both on site, at the Hilton Miami Downtown, and off-site through activities recommended by the PRNEWS team. The Summit provides numerous opportunities to network throughout the two days during the two networking lunches, two networking receptions. and more.

Register using code SUMMIT20 to save 20% on passes. Discounted rates for groups and nonprofits are available. For questions regarding the conference, contact Shana Murik at smurik@accessintel.com.

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