The Halal Guys Selects Revel Systems as Preferred Point of Sale Provider for All Franchises

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Restaurant group switches from legacy system to extend Revel rollout across growing number of locations

Revel Systems, a leading provider of a cloud-based point of sale (POS) and complete business management platform, today announced that more than 80 franchise locations of fast-casual restaurant group, The Halal Guys, will use Revel as its preferred POS partner.

The Halal Guys, famed for pioneering American halal food, has been successfully using the Revel platform in 21 of its locations across the U.S. and plans to have the remaining 62 locations up and running systemwide this August.

“When we were considering Revel, we saw it as the most compatible POS system for The Halal Guys because it supported franchisees, team members and loyal customers,” said Margaret Carrera, chief development officer, The Halal Guys. “The most beneficial feature is that the whole system is cloud-based, which means our franchisees and corporate development team can access data from anywhere, allowing us to oversee and troubleshoot inventory, employee management, sales reporting and much more.”

From humble food cart beginnings in New York City, The Halal Guys has grown into a world-renowned restaurant chain with more than 90 restaurants worldwide and hundreds more in development. This growth prompted the group to seek out a fast and reliable POS that could be deployed across its growing franchise, help streamline operations and reporting, and enhance the overall customer experience.

The implementation reflects a continued trend for Revel in customer deployments that replace outdated legacy systems and increased business demand for cloud-based systems.

“The decision by The Halal Guys leadership team to switch to a cloud-based POS solution underscores their understanding of where consumer technology is moving and the brand’s commitment to an exceptional customer experience,” said Chris Lybeer, chief strategy officer, Revel Systems. “Revel Systems is by far the leading cloud-based POS provider to large chains. In these rapidly changing times, the restaurants who want to survive and thrive will need technology that is flexible, consumer focused, and that continuously delivers value and innovation.”

Due to Revel’s open API and broad industry partnerships, the implementation also involved the successful integration of The Halal Guys’ rewards program with the Revel POS. The loyalty app, which recently launched across the franchise, is supported by the Punchh loyalty program and ItsaCheckmate delivery management services, both key Revel partners.

Additional factors that influenced the broad implementation rollout for The Halal Guys included Revel’s user friendly interface, low cost, scalability, friendly menu programming and fast and simple setup process. Revel’s quick and efficient tech support, paired with its tech guides and follow-up reports, were also a key consideration.

About Revel
Revel Systems powers the ambitions of restaurants and retailers with a robust cloud-based point of sale (POS) and business management system. The Revel Essentials™ solution, which has been deployed at tens of thousands of customer locations, is designed for the needs of small chains or single sites. The Revel Enterprise™ solution is tailored for large chains and leads the industry with hundreds of national, big brand customer implementations. Improving day-to-day operations and fueling merchant growth, Revel’s streamlined ecosystem helps customers seize their future by pairing an intuitive POS with powerful management tools on a single platform. Founded in 2010 with major offices in Atlanta, Lithuania, and San Francisco, Revel is a leading member of the Apple Enterprise Mobility Program. For more information, please visit or call (415) 744-1433.

About The Halal Guys
The Halal Guys grew from humble beginnings as a food cart on the streets of New York City to a global icon known as the largest American halal street food concept in the world. The food cart was first parked on the corner of 53rd and 6th Avenue in 1990 by three like-minded men from Egypt who came to America in search of a better life. When the founders noticed many Muslim cab drivers in New York City were looking for a place to buy halal food in Manhattan, they created their first food cart that quickly grew into a leading destination for American halal fare. In 2014, The Halal Guys began expanding its authentic halal cuisine from the food cart into restaurants and now operates more than 90 locations within the United States, Canada, Indonesia, South Korea and the United Kingdom. For more information, visit or connect on Facebook, Instagram and Twitter.

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Sara Long
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