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The look of weathered wood, the durability of porcelain
  • USA - English


News provided by

Merlot Marketing, Inc.

Jun 25, 2015, 09:10 ET

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Blendart in mix grey.
Blendart in mix grey.

Using innovative Italian digital glazing technology, it mimics the original finish and underlying exposed wood of weathered planks in meticulous detail. - Walker Zanger Vice President of Design and Marketing Jared Becker.

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Los Angeles, CA (PRWEB) June 25, 2015 -- The worn and weathered look of rustic barn and cottage wood siding evokes warmth and timelessness that complements virtually any design theme, but the actual aged wood lacks durability in wet or high traffic-areas. Now, Walker Zanger, the world’s most comprehensive stone and tile company, refocuses this ageless look through the modern lens of porcelain tile and high technology with its new Blendart collection. An astonishing artistic and technical achievement, Blendart looks exactly like weathered wood, yet offers all the durability and versatility of porcelain tile in a variety of hues and profiles.

“It’s hard to believe that this isn’t actually wood,” said Walker Zanger Vice President of Design and Marketing Jared Becker. “Using innovative Italian digital glazing technology, it mimics the original finish and underlying exposed wood of weathered planks in meticulous detail. Yet unlike real wood, it can be used both indoors and outdoors in horizontal, vertical and high-traffic applications.”

TWEET THIS: With the vintage-look of weathered wood & durability of porcelain, @WalkerZanger debuts #Blendart #tile collection http://bit.ly/1FjvH9K

The glazed porcelain tiles—offered in white, grey and black—are available in two profiles: a traditional 6-by-48-inch plank, or a 24-by-24-inch square tile which adds a modern geometry to a vintage motif.

“The boldly striated grain and natural variations in its color and texture add a warmth and versatility to this collection that make it perfect for residential and commercial applications,” adds Becker. “It combines a delicate look with extreme durability and easy maintenance.”

To learn more about Walker Zanger and its line of products visit http://www.walkerzanger.com.

# # #

Media Notes
Related Links:
• Blendart Collection on the Walker Zanger website
• Walker Zanger Blendart Pinterest Board

About Walker Zanger
Walker Zanger, the world’s most comprehensive stone and tile company, combines traditional tile-making techniques with a modern sophistication that transcends any singular design style. A leading choice for design professionals and consumers, Walker Zanger natural stone and tile products can be found in luxury homes, trendy boutiques, lavish spas and resorts, famed museums and fine restaurants around the globe. Walker Zanger is available through 14 beautiful showrooms and more than 200 authorized dealers nationwide.

Brenda Forman, Merlot Marketing, Inc., +1 916-285-9835, [email protected]

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