The NPD Group Announces Winners of Inaugural Aftermarket Performance Awards

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The awards were given to the companies with the highest increase in market share and fastest-turning brand per item in the U.S., according to NPD’s Retail Tracking Service, and highest increase in online market share in the U.S., according to NPD’s Checkout E-Commerce Tracking.

The NPD Group today revealed the winners of its first ever Aftermarket Performance Awards, which were shared with the recipients during the Automotive Aftermarket Products Expo (AAPEX) in Las Vegas. The awards were given to the companies with the highest increase in market share and fastest-turning brand per item in the U.S., according to NPD’s Retail Tracking Service, and highest increase in online market share in the U.S., according to NPD’s Checkout E-Commerce Tracking.

NPD’s Retail Tracking Service for the Automotive Aftermarket is based on sales data collected from a panel of automotive specialty and mass retailers. Retail Tracking Service data for Tires, specifically, is collected from a panel of mass, warehouse club, and e-commerce retailers.

Award Winners for Top Market Share Increase
(Category), (Winner)
Tires - Cooper Tire
Accessories & Appearance - Meguiar’s
Chemicals/Additives/Fluids - Mobil 1
Maintenance & Repair - Rain-X
Source: The NPD Group/ Retail Tracking Service/ Dollar Sales/ 52 weeks ending August 3, 2019
(Among brands with >$25M in sales)

Award Winner for Fastest-Turning Brand per Item
(Category), (Winner)
Tires - Goodyear
Source: The NPD Group/ Retail Tracking Service/ Dollar Sales/ 13 weeks ending August 3, 2019
(Among brands with >$25M in sales)    

Award Winner for Top Online Market Share Increase
(Category), (Winner)
Non/Light Application - Thule
Source: The NPD Group/ Checkout E-commerce/ Dollar Sales/ 12 months ending July 2019
(Among brands with >$25M in sales)

“Fast-paced change is the soundtrack of today's retail scene, and it's resonating in a multitude of ways within our automotive aftermarket community. We are happy to recognize successes and achievements in today’s increasingly competitive environment,” said Steve Flavin, President, Automotive Aftermarket practice, The NPD Group. “Congratulations to all the winners – we wish you continued success heading into 2020, and beyond.”

About The NPD Group, Inc.
NPD offers data, industry expertise, and prescriptive analytics to help our clients grow their businesses in a changing world. Over 2000 companies worldwide rely on us to help them measure, predict, and improve performance across all channels, including brick-and-mortar and e-commerce. We have offices in 27 cities worldwide, with operations spanning the Americas, Europe, and APAC. Practice areas include apparel, appliances, automotive, beauty, books, B2B technology, consumer technology, e-commerce, fashion accessories, food consumption, foodservice, footwear, home, juvenile products, media entertainment, mobile, office supplies, retail, sports, toys, travel retail, video games, and watches / jewelry. For more information, visit npd.com. Follow us on Twitter: @npdgroup.

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MARISSA GUYDUY
The NPD Group
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