The Result of Italian Creativity, Woo-Bee Debuts on Kickstarter Promising Fun for All Ages

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Woo-Bees are small wooden blocks designed in many shapes and sizes to be attached to each other to create countless shapes and designs

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“We saw how much they enjoyed playing and how creative they got, so we start thinking about improvements we could adopt."

Made from untreated beech wood and hypoallergenic magnets on each side, Woo-Bee blocks are made from top quality wood without the use of any toxic sub-stances, paints, and solvents, ensuring the safety of children all around the world. Today, the duo behind the revolutionary, new product launched Woo-Bee on Kickstarter with the hopes of raising $15,000 in order to bring their product to fruition.

All prototypes are handmade in Italy using a selected network of artisans and suppliers who must adhere to strict green production methods in line with the Woo-Bee mission. Thanks to the different polarizations of the magnets on each side of the block, the possible combinations are almost countless. With Woo-Bee, two 2x2x1 blocks can be combined in up to 132 different ways, enhancing creativity and stimulating problem-solving skills.

“Originally we came up with the idea by looking at our kids playing with Legos,” explained Co-Founder, Alessandro Toniolo. “We saw how much they enjoyed playing and how creative they got, so we start thinking about improvements we could adopt. One day, we watched a documentary on how plastic is currently contaminating the environment. We conducted more research on the issue and looked at reports and similar. We started thinking and asked ourselves, ‘can we be socially and environmentally responsible?’ That was the moment we finalized our idea for wooden blocks.”

Starting at just $50, each standard Woo-Bee package includes 55 to 100 pieces with different shapes and dimensions. For more complex creations, consumers can add on packages containing 35 additional pieces. To learn more, visit the campaign page at

About Woo-Bee

The team behind Woo-Bee is on a mission to create a new toy for children and adults to stimulate their creativity with a modern and more sustainable/environmental friendly approach. To learn more,

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