Whereas the use of 3D to build and merchandise collections was a rarity just a few years ago, it’s quickly become an imperative, and designers who have cultivated this skillset are in extremely high demand
NEW YORK (PRWEB) November 10, 2020
Browzwear, a global leader in 3D technology for the apparel industry, and the University of Salford, a Manchester-based institution whose fashion design program is recognized among the world's best, today announced a partnership that will enable aspiring fashion designers to develop technology-based skills that are increasingly in demand throughout the industry.
With a commitment to providing training and a skillset that positions graduates for success in an increasingly-digitized industry, the Fashion Design program, part of the School of Arts, Media and Creative Technology will now include Browzwear as a core part of its undergraduate and postgraduate curricula. In addition to using Browzwear’s VStitcher to showcase their talent and creativity in the classroom, students have the opportunity to work with well-known brands, partake in internships and participate in other projects and challenges.
The University, who selected Browzwear for its user-friendly interface, broad array of integration partners and prominence in the industry, is among a growing number of educational institutions that include Browzwear as a central part of their fashion design programs. Browzwear also offers these students access to its on-demand learning platform, Browzwear University, ensuring that their experience with the software is supported both inside and outside of formal teaching sessions.
“The pace of digital transformation in the fashion industry is accelerating and we’re seeing advancements that you’d expect to take five years be condensed into a few months. Whereas the use of 3D to build and merchandise collections was a rarity just a few years ago, it’s quickly become an imperative, and designers who have cultivated this skillset are in extremely high demand” said Bashir Aswat, leader of the fashion program at Salford. “By introducing our students to the technology early in their studies and continuing to give opportunities to hone their skills throughout their education, we are confident we are setting both the students and their future employers up for success.”
Lena Lim, Chief Commercial Officer of Browzwear said “At Browzwear, we help companies integrate 3D across the entire product lifecycle, from concept to commerce, and we see firsthand that it is quite a challenge for apparel companies to find candidates with 3D skill. We are proud to work with institutions like the University of Salford and prepare the next generation of design talent so both they and the companies they go to work for can fully leverage 3D for success.”
Founded in 1999, Browzwear is a pioneer of 3D digital solutions for the fashion industry, driving seamless processes from concept to commerce. For designers, Browzwear accelerates collection development, opening limitless opportunities to create iterations of styles. For technical designers and pattern makers, Browzwear rapidly fits graded garments to any body model with accurate material replication. For manufacturers, Browzwear’s Tech Pack delivers everything needed to produce physical garments to match perfectly to their digital twin. Worldwide, more than 350 organizations such as Columbia Sportswear, PVH Group and VF Corporation leverage Browzwear’s open platform to streamline processes, collaborate and pursue data-driven production strategies so they can sell more while manufacturing less, which increases both ecological and economic sustainability. For more information, visit http://www.browzwear.com.
About the University of Salford
School of Arts Media and Creative Technology
The University of Salford’s School of Arts, Media and Creative Technology is a leading UK provider of new talent for the Creative Industries and Industry 4.0. With over 4,500 students and a comprehensive portfolio of art, design, media, music and performance subjects, our graduates are international in outlook, interdisciplinary in practice and interactive in their digital networks. With our roots in the 19th Century Industrial Revolution and the requirements of cotton manufacturing, the University is now a more diverse institution of 22,000 students with four schools of Science Engineering and the Environment, Health and Society, and Business. In Arts Media and Creative Technology, we have created a comprehensive art school in which content production is supported by theory, research and technology.