The Wine House Announces First Southern California Virtual Reality Wine Tour Featuring Three Prestigious Italian Wineries

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January 15th, Limited-capacity Event at World Famous Los Angeles Wine Shop Brings Amazing and Immersive Experience to Wine Enthusiasts

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“This VR immersion will certainly enhance participants’ wine-tasting experience by providing additional depth and understanding of the regions and wineries.” Lance Montalto, Wine House Italian Buyer.

The Wine House, named one of the world’s best wine shops by Food & Wine, is excited to announce an exciting and immersive VR wine tasting experience to Southern California on Wednesday, January 15th at 7:00 pm. The event will bring three wineries from the LUX Wines portfolio to life, offering a high-quality, 360-degree virtual reality technology viewed on an Oculus headset. The event includes a seated tasting with virtual tours of three outstanding Italian producers: Jermann, Renato Ratti, and Allegrini. Representatives from each winery will be attending to guide participants through the tasting.
“Many of us have done vineyard tours, and I have been fortunate to visit all three wineries participating in this unique event, but I have never experienced anything like this before,” said Lance Montalto, Wine House Italian Buyer. “This VR immersion will certainly enhance participants’ wine-tasting experience by providing additional depth and understanding of the regions and wineries,” Montalto added.
This limited-seating event will offer each attendee the opportunity to use an Oculus virtual reality headset to enjoy new and unique winery perspectives, like aerial views. Participants also will enjoy nine incredible wines - three from each producer.
“Wine House customers love to explore, and they appreciate unique wine experiences,” said Bill Knight, President and Owner of Wine House. “We are always excited to present new and interesting events to our customers, and there is certainly a buzz surrounding this event since LUX held its inaugural events in New York and San Francisco,” Knight shared.
The Wine House’s Italian Virtual Reality Vineyard Tour and Wine Tasting takes place Wednesday, January 15th, at 7:00 pm. Those interested in attending the limited-seating event can register HERE.

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About The Wine House:
The Wine House is a family-owned independent retailer that has been serving customers from around the world for over 40 years and was named as one of the Ten Best Wine Stores in the World by Food & Wine. Our 25,000 square foot facility in West Los Angeles, CA, has a vast selection of over 6,000 domestic and imported wines, spirits and beers that is one of the largest and well-curated collections in the country. With helpful and knowledgeable staff to help customers make their selection and a wide variety of events such as seminars, tastings, wine and food pairings – from casual, in-store tastings, to sit down dinners with winemakers from all over the world as well as in-depth seminars that lead to certifications – we provide a unique, exciting shopping environment for clients ranging in wine experience from the complete novice to the connoisseur. We are honored to be the First Call for customers seeking products or assistance with any of our wide variety of products.

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Contact: Lisa Clark
Title: Director of Marketing
Email: lisac@winehouse.com
Phone: 310-479-3731

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