Amidst a changing ticket landscape, access to both primary and secondary supply is critical to an informed consumer, and we’re excited to be able to offer both
NEW YORK (PRWEB) November 12, 2018
TicketIQ’s new platform launched in August and is now powering ticketing for over 250 local media publishers and social influencers, focused on sports. This list of launch partners includes over 50 USA Today owned and operated properties, including JetsWire.com and Redskinswire.com, and leading independent publishers like RiverAvenueBlues.com, plus hundreds of the most active social influencers on Instagram, Twitter and Facebook.
TicketIQ’s platform, which now reaches over 50 million via TicketIQ and partners provides access to Low Price Guarantees on secondary market inventory as well as team-direct inventory. Through the company’s partnerships with over 100 teams, venues and promoters, the platform also provides access to face price tickets and experiential access from teams and leagues--all enabled through selling integrations with Ticketmaster, SeatGeek and other major primary platforms. Leveraging both earned and paid media, TicketIQ provides publisher partners with incremental ticketing revenue and original content.
“Amidst a changing ticket landscape, access to both primary and secondary supply is critical to an informed consumer, and we’re excited to be able to offer both” said Jesse Lawrence, Founder of TicketIQ.
For team and other rightsholder partners, TicketIQ sells tickets at face price and collects no extra fees. On the secondary side, TicketIQ.com offers a Low Price Guarantee and features tickets that are 10%-30% below prices on major exchanges. The company gets their secondary supply from over 500 sources, including consolidators like Eventellect and local brokers like Ace Tickets in Boston. Overall, 40% of TicketIQ secondary inventory carries a Low Price Guarantee, which guarantees ticket buyers 200% of the price difference if they find the same ticket cheaper on another secondary site.
As part of the platform, TicketIQ will create original content using nine years of historical ticket market data, consistently featured in leading local and national publications, including CNBC, Bloomberg, ESPN, Atlanta Journal Constitution, New York Post and Chicago Tribune. Partner-produced content will cover bigger-picture ticket market evolution trends as well as real-time reporting on the biggest events in sports, like the recently-completed World Series.
About The Ticket Market:
The relaunch of TicketIQ’s platform--which originally powered Post Tickets on TheWashingtonPost.com--coincides with a major shift in how and where tickets are sold. Over the last 5 years, major teams like the Golden State Warriors, New York Knicks and Washington Redskins are investing in primary marketing awareness, even in events as high demand as the NBA finals, when the Warriors had tickets to sell after Game 1 had begun. Aided by new ‘open’ infrastructure platforms from Ticketmaster, Seatgeek, and Eventbrite, teams and other ticket owners are looking for new and innovative ways to reach fans directly.
About TicketIQ (https://www.TicketIQ.com):
TicketIQ’s mission is to bring full transparency to the ticket market by connecting fans with access to more direct sellers than any other ticketing source. TicketIQ works with over 100 professional and collegiate teams, promoters, festivals and venues to help drive digital marketing and distribution across all channels. TicketIQ is a trusted partner to some of the largest names in Sports and entertainment, including Barclays Center, Madison Square Garden, The NFL, MLS, The NBA and over 100 festivals. TicketIQ provides a Low Price Guarantee for secondary inventory for every event. Fans can also access TicketIQ through it’s website and app available in Apple’s app store and on Google Play.