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Tones Products Announces 2023 Ad Campaign, "You Are Perfect"


News provided by

Tones Products

Mar 08, 2023, 10:05 ET

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Empowering individuals from all walks of life to embrace their uniqueness, Tones Products introduces its 2023 ad campaign, "You Are Perfect," in support of its tagline, "Perfection within Reach."

MIAMI, March 8, 2023 /PRNewswire-PRWeb/ -- Tones Products — a unique, US-based, woman-owned nail beauty brand — today announces the launch of a new social media campaign: "You Are Perfect." The initiative showcases the beauty of imperfection in everyday life with people from diverse backgrounds.

Tones is proud to have supported its customers with its founding mantra, "Perfection within Reach." The company, which has over a decade of experience in the industry, continuously strives to improve and evolve, offering a wide range of high-quality nail products, including gels, powders, nail art, tools and accessories. While many people feel the pressure to be, look and seem perfect in all aspects of their lives, Tones Products — which prides itself on its own search for perfection — encourages people to broaden their definition of perfection to encompass whatever makes them feel great.

At Tones, we believe beauty is not about conforming to societal standards but instead about embracing your individuality and being confident in your own skin.

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"At Tones, we believe beauty is not about conforming to societal standards but instead about embracing your individuality and being confident in your own skin," says Eva Villalobos, owner of Tones Products. "We are all perfectly imperfect. Our mission is to create products that make you look and feel good but also uplift and support you in your daily life. 'You Are Perfect' is a reminder that everyone is beautiful just as they are."

The vibrant campaign celebrates all forms of imperfection in everyday people, featuring socially relevant issues like sexuality, gender orientation, age, women's rights, lifestyle choices and wellness. From vibrant style and makeup choices to the chaos of working from home, the images showcase self-confidence and love in all scenarios.

"I am very impressed. [Tones is] the best I have found in a long time," says Magdalvelisse Zayas, repeat Tones customer. "I am a nail tech, and I will definitely be ordering more and more from Tones."

Tones has been inspired by the vulnerability and strength displayed by its customers and others across the globe, and thus encourages all to adopt the empowering mantra of self-acceptance — You Are Perfect.

About Tones Products
A U.S.-based, family-owned and woman-run business, Tones Products designs and manufactures nail supplies across the globe, including gels, powders, nail art, tools, accessories and much more. With over a decade of experience sharing its unique beauty products with tens of thousands of customers, Tones seeks to continuously improve and evolve as a company, embodying its mantra, "Perfection within Reach."

For more information on Tones Products, visit http://www.tonesproducts.com or follow us on Instagram @tonesproducts.

Media Contact

Eva Villalobos, Tones Products, (786) 869-5603 x1201, [email protected]

SOURCE Tones Products

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