Trailblazing Pet Lifestyle Brand Jax & Bones Launches First Pop-Up Store at SOCO + The OC Mix

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Global Luxury Pet Brand Takes Pet Pampering to a Whole New Sustainable Level

Since I first launched Jax & Bones, there was always a bigger picture to expand. The holiday pop-up, the vision is truly coming to fruition and we feel this is the beginning of many more exciting collaborations to come.

Jax & Bones, a leader and trailblazer in designing and creating sustainable dog beds and toys, is excited to announce the launch of its first-ever holiday pop-up at one of Southern California’s most exciting community destinations, SOCO + The OC Mix, in Costa Mesa. The limited holiday boutique is open through January 5th. Jax & Bones is debuting new fall products, including the Achromatic, Classic, Boho and Elite Fabric Collections, a stylish range of eclectic beds made from ethically sourced ingredients that are handcrafted and locally sewn in, Los Angeles.

Founder & CEO Tina Nguyen commented, “Since I first launched Jax & Bones, there was always a bigger picture to spread our wings and expand within the retail marketplace. From launching our brand new online e-commerce store this year, to the holiday pop-up, the vision is truly coming to fruition and we feel this is the beginning of many more exciting collaborations to come."

One of the most innovative brands in the pet industry, Jax & Bones is also showcasing its Rowdy Rescuer range of superhero toys. These characters embody the mission that we, ordinary individuals can become a Rowdy Rescuer and do extraordinary things to help save and protect all animals! 15% of all sales go to animal shelters across the country and the very positive, “Buy a Toy, Save a Life,” mission slogan has inspired people from all walks of life to get involved in something bigger than themselves.

“We are so excited and thrilled to have a brand like, Jax & Bones join our community,” said Scott Burnham, Founder/CEO of Burnham USA. “We feel Jax & Bones core brand values, together with their stylish, sophisticated and wonderfully engaging products represent an experiential shopping destination that will engage locals on an authentic and human level. We all love our dogs and they are a huge part of the family. Jax & Bones is the personification of what it means to have a beloved best friend in your life and their products express the love and gratitude we feel for them."

The Jax & Bones holiday pop-up offers various activations that will engage people from all walks of life. They will also celebrate their strong charitable partnerships to the Costa Mesa community by shining a light on top-tier organizations that work so hard to fight for animals everywhere.

Come visit us at SOCO + The OC Mix, 3313 Hyland Avenue, Costa Mesa Ca 92626. Operating hours will be from 11-6 Tuesday – Sunday, closed on Mondays.

ABOUT JAX & BONES Jax & Bones is an eco-friendly brand specializing in luxury dog bedding, durable dog toys and accessories. In 2006, Founder & Chief Creative Officer, Tina Nguyen was inspired by her beloved beagle, Jax to develop products that took care of his basic needs, sleeping and playing! Jax & Bones beds are handcrafted in the United States and are stuffed with their signature filler, Sustainafill, all made from recycled soda bottles. Jax & Bones toys are dyed using eco-friendly vegetable ingredients and the rope toys are all hand-tied. Jax & Bones is a pioneer in designing beautiful, safe and durable products and is recognized globally for their quality and philanthropic contributions to the pet industry and other private organizations. Discover more

SOCO (South Coast Collection) is Southern California’s destination for inspiration — comprising a premier interior design, culinary, event and boutique shopping center. Located in Costa Mesa just off the 405 Freeway, SOCO is easily accessible from all of Orange County and the greater Southern California region. At the heart of SOCO is The OC Mix, a carefully curated collection of artisan, owner-operated culinary, fashion, and lifestyle purveyors inspired by the San Francisco Ferry Building and L.A.’s best shopping streets. In addition, SOCO offers an award-winning weekly Farmers’ Market on Saturdays, and a year-round schedule of events to appeal to a variety of interests. SOCO also is home to numerous landmark retail locations, including Brown Jordan’s first to-the-public store and the largest Design Within Reach showroom in the world. Other especially noteworthy tenants of SOCO and The OC Mix include Cisco Home, ARC, PIRCH, Taco Maria, Portola Coffee, Roche Bobois, Room & Board and H.D. Buttercup. Beyond offering a truly unique and innovative lifestyle-enriching experience, SOCO and The OC Mix provide an impressive selection of special event venues, including open-air courtyards, cutting-edge showrooms and the Chuck Jones Center for Creativity. For more information and a full directory, please visit

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Sophie Nicolaou
Jax & Bones
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since: 04/2019
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