Patricia O. Brings Combined Mastery From Google and TikTok Shop to Rising Social Commerce Platform as VP of User Adoption
TRAVERSE CITY, Mich., Jan. 14, 2025 /PRNewswire-PRWeb/ -- Truly Free Market, a game-changing social commerce platform for brands, creators and consumers, recently appointed TikTok Shop's former Partnerships Education Program Manager Patricia O. as its VP of user adoption. With nearly a decade of experience spanning tech and entertainment industries, Patricia O.'s seasoned leadership in digital strategy, user engagement and e-commerce innovation uniquely positions her to increase platform retention and customer lifetime value in her new role.
With a proven track record of creating impactful learning programs to drive audience growth and platform adoption, Patricia O. led initiatives at TikTok Shop that achieved over 600% year-over-year growth in audience penetration, significantly enhancing creator engagement. Previously at Google, she managed a $20 million portfolio, boosting product adoption to 92% and increasing agency productivity by 60%.
"Patricia joins us at a pivotal time as we reimagine conscious commerce for the next generation," said Stephen Ezell, CEO and founder of Truly Free Market and Truly Free Home. "Only visionary leaders will help you build a plane as you fly it, which makes her a tremendous asset to our team and movement. We are incredibly fortunate to have the opportunity to learn from Patricia and work alongside someone with her level of expertise as we empower American small businesses and consumers to connect in a groundbreaking way."
As the world's first-ever decentralized marketplace, Truly Free Market empowers brands to build and scale online businesses, creators to monetize content and shoppers to save big with discounts and digital currency. Launched in May 2024, the social commerce platform has already benefitted more than 400,000 customers through its unique selection of daily living essentials, supplements, groceries and more, with products from over 100 brands.
"I'm extremely excited about what we're building. We've seen successful social commerce platforms, but we haven't yet seen one decentralizing the process and creating a way for its entire community to win—from brands to creators to consumers," said Patricia O., VP of user adoption at Truly Free Market. "It's a privilege to join a team that's solving for something no one else is addressing. We're building an ecosystem where small businesses can maximize their margins and options just as much as a nine-figure company; where consumers can join as a member to earn points, digital currency and revenue share. Truly Free Market's membership benefits supersede any others in the landscape today."
Step into the new era of e-commerce by visiting trulyfreemarket.com to unlock its membership benefits and learn how to grow a business, build a powerful online presence and earn money while shopping.
About Truly Free Market
Truly Free Market is a game-changing social commerce platform set to revolutionize shopping and socializing. As the world's first decentralized marketplace, Truly Free Market empowers brands to build and scale an online business, creators to monetize content and shoppers to save big with discounts and digital currency. Say goodbye to excessive fees and hello to a win-win for brands, creators and consumers! Plus, Truly Free Market puts money back into members' wallets with real-time revenue sharing. Join the revolution at Truly Free Market to gain access to top-tier brands like Wellnesse, Primal Life Organics, Egyptian Linens and more. Receive a coveted royalty share of the company – by simply signing up! Everyone wins on Truly Free Market. Be a part of the new gold rush in online shopping with a built-in social platform at trulyfreemarket.com. Shop today to unlock the secrets of growing an online business and expanding your digital footprint while embarking on a shopping journey like never before!
Media Contact
Layla Harrison, Truly Free Market, 1 330-301-3299, [email protected], Palmer Public, Inc.
SOURCE Truly Free Market
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