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TTPM Influencer Talent Management Changes Name to FamFluence as Influencer Marketing Explodes Among Family Brands


News provided by

FamFluence

Mar 23, 2023, 09:00 ET

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TTPM Influencer Talent Management Changes Name to FamFluence as Influencer Marketing Explodes Among Family Brands
TTPM Influencer Talent Management Changes Name to FamFluence as Influencer Marketing Explodes Among Family Brands

FamFluence Talent Management, formerly known as TTPM Influencer Talent Management, the leading management agency of top-performing, family-focused influencers, is proud to announce their new name as the influencer marketing industry continues to grow exponentially, expected to reach $21.1 billion in 2023.

NEW YORK, March 23, 2023 /PRNewswire-PRWeb/ -- FamFluence Talent Management, formerly known as TTPM Influencer Talent Management, the leading management agency of top-performing, family-focused influencers, is proud to announce their new name as the influencer marketing industry continues to grow exponentially, expected to reach $21.1 billion in 2023.

"Our new name better reflects our values and commitment to our clients," said Jim Silver, CEO of FamFluence. "We started FamFluence to be the go-to agency for brands looking to effectively market to families. We have already helped thousands of brands increase product sales and build brand awareness in an authentic way."

“We started FamFluence to be the go-to agency for brands looking to effectively market to families. We have already helped thousands of brands increase product sales and build brand awareness in an authentic way," said Jim Silver, CEO of FamFluence.

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The influencer marketing industry continues to grow, up over 1000% since 2016. Much of the growth is due to interest in short form content, now being highlighted on all platforms.

"It's been amazing to see not only the growth of the influencer marketing industry, but to see the growth of our nearly 100 creators," said Kathleen Tomes, President, FamFluence. "The breadth of creativity and talent that we have and what they're doing to help brands grow is truly extraordinary."

Influencer marketing has become one of the top ROI-generating strategies, with brands seeing a nearly 6x return on their investments.

"We are proud to be counted among a select group of agencies that integrate reporting tools and offer tailored guidance based on client KPIs," said Alexa Vogue, SVP of FamFluence. "Influencer marketing demands a personalized approach and we take great pride in our ability to match talent to specific brand goals and execute successful campaigns."

FamFluence is continuing to expand its influencer roster, adding new family-focused influencers monthly. For more information or to collaborate with one of the FamFluence influencers, visit http://www.famfluence.com.

About FamFluence (formerly TTPM Talent Management)
FamFluence Talent Management is a leading creator management agency, representing exclusively the top-performing, family-focused influencers across North America.

Media Contact

Julie Stern, FamFluence, 860-805-4988, [email protected]

SOURCE FamFluence

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