Like many businesses, plumbing and HVAC contractors typically get started because they’re good at what they do- not because they have great marketing chops. To see the impact this book has had on these businesses is truly amazing.
TULSA, Okla. (PRWEB) July 19, 2019
Tulsa native and online advertising expert Ryan Redding is gaining national attention for his new book called The Book on Digital Marketing: For Plumbing and HVAC Contractors.
The book is written specifically in the language of HVAC and plumbing companies, but any service area-based business can use the book’s concepts to significantly increase revenue streams using internet marketing.
The easy-to-digest book is built on strategies often found in undergraduate and graduate business schools and covers topics including customer profiling, conversion funnels, web design, search engine optimization (SEO), pay per click (PPC) marketing and social media marketing. Redding also addresses the latest Google algorithm updates putting increased emphasis on online reviews using Google My Business.
To help make the concepts easier to apply, nearly every chapter includes a ‘next steps’ section that walks business owners through implementing changes built on best practices.
“It’s been truly amazing to see how tradesmen and tradeswomen are using this book to take their business to the next level,” Redding said. “Like many businesses, plumbing and HVAC contractors typically get started because they’re good at what they do - not because they have great marketing chops. To see the impact this book has had on these businesses is truly amazing.”
Redding is the founder of the global l digital marketing agency DP Marketing.Services, headquartered in Tulsa, Oklahoma. The agency provides a full range of digital marketing services crafted specifically for the unique challenges of plumbing and HVAC contractors. Redding is often featured in trade groups and publications such as Business.com, MEPO and Air Conditioning Contractors of America.
About DP Marketing.Services:
DP Marketing.Services is a marketing agency that specializes on digital marketing for plumbing and HVAC contractors.,They help companies around the globe increase their sales by using the internet. Founder Ryan Redding is a frequent contributor to classes and publications for universities, trade schools and conferences. For speaking inquiries, email booking(at)dpmarketing(dot)services or visit https://www.dpmarketing.services.