The partnership makes Rothman the exclusive Presenting Sponsor of all 34 public performances of The Nutcracker at the Academy of Music through December 31, 2026
PHILADELPHIA, Sept. 1, 2026 /PRNewswire-PRWeb/ -- Rothman Orthopaedics, one of the nation's largest musculoskeletal practices, today announced a new marketing partnership with Philadelphia Ballet, becoming the exclusive Presenting Sponsor of George Balanchine's The Nutcracker® for the 2026-27 season. The partnership makes Rothman the exclusive Presenting Sponsor of all 34 public performances of The Nutcracker at the Academy of Music through December 31, 2026, while positioning Rothman as a Proud Partner of Philadelphia Ballet throughout the 2026-27 season.
"This partnership is especially meaningful to me because dance has been a part of my family's life for years," said Alexander R. Vaccaro, MD, PhD, MBA, President of Rothman Orthopaedics and Richard H. Rothman Professor and Chairman of the Department of Orthopaedics at Thomas Jefferson University." My wife has been a dancer her whole life, so I've seen firsthand the incredible athleticism, discipline, and dedication that this art form demands. Dancers push their bodies to perform at the highest level, and we're proud to partner with Philadelphia Ballet and support the extraordinary talent and artistry that make this institution such an important part of Philadelphia."
"We are proud to welcome Rothman Orthopaedics as the presenting sponsor of George Balanchine's The Nutcracker®and as a proud partner of Philadelphia Ballet," said Shelly Power, the Carolyn Newsom, Ph.D., Endowed Chief Executive Officer of Philadelphia Ballet. "The Nutcracker is one of our most beloved traditions, bringing together generations of families and audiences from across the region and we are grateful to have Rothman alongside us in celebrating the artistry, athleticism and joy of our dancers."
Through the partnership, Rothman will have a prominent presence across Philadelphia Ballet's live, digital and community platforms. As Presenting Sponsor of all 34 performances of The Nutcracker, Rothman will receive significant visibility at the Academy of Music and across Philadelphia Ballet's digital channels. The partnership will also include branding along the Avenue of the Arts, print and digital content, social media activation, and a signature campaign featuring Philadelphia Ballet dancers.
"Philadelphia Ballet is one of our city's premier cultural institutions, and we're proud to support the extraordinary artists who inspire audiences season after season," said Christian Ellison, Chief Executive Officer of Rothman Orthopaedics. "This partnership reflects our commitment to supporting the Philadelphia community and celebrating the organizations, people and performances that make our region such a special place to live, work and thrive."
"Ballet dancers are among the most disciplined and physically demanding athletes in the world and their ability to perform at the highest level depends on strength, conditioning and exceptional care of their bodies," said Angel Corella the Ruth & A. Morris Williams, Jr. Artistic Director of Philadelphia Ballet. "Having a partner like Rothman Orthopaedics, with such deep expertise in musculoskeletal health and a shared understanding of what it takes to achieve excellence, is incredibly meaningful to our dancers and our entire company. We are proud to partner with Rothman as we bring the magic of The Nutcracker to Philadelphia audiences this season."
Rothman Orthopaedics' is committed to supporting organizations that represent excellence, performance and community in the Philadelphia region and beyond, including the Philadelphia Phillies, Drexel University and Villanova University.
For more information, visit RothmanOrtho.com.
About Rothman Orthopaedics
Rothman Orthopaedics is a world-leader in the field of orthopedics, providing communities in Pennsylvania, New Jersey, and Florida with high-quality, compassionate, and affordable musculoskeletal care that is grounded in evidence-based medicine—the results of which will exceed expectations.
Rothman Orthopaedics providers treat patients at 32 office locations and have surgical privileges at over 70 facilities. With experts in ten orthopedic specialties, including spine, hip and knee, foot and ankle, shoulder and elbow, hand and wrist, sports medicine, physical medicine and rehabilitation, orthopedic oncology, trauma and fracture care, Rothman Orthopaedics is recognized for excellence in clinical treatment methods, research, education, and technology.
Consistently recognized as national and regional "Top Docs," Rothman Orthopaedics is proud to be the official team physicians for the Philadelphia Phillies as well as over 40 college and high school teams, including Drexel University, and Villanova University. Center City District and the Philadelphia Marathon are among the more than 100 corporate and community organizations that Rothman partners with annually.
For more information about Rothman Orthopaedics, please call (800) 321-9999 or visit www.RothmanOrtho.com.
About Philadelphia Ballet
Founded in 1963 by Barbara Weisberger, a protégé of George Balanchine, Philadelphia Ballet is one of the nation's premier ballet companies and a true cultural treasure of Philadelphia. Furthering a sixty-year artistic lineage in Philadelphia, The Ruth & A. Morris Williams, Jr. Artistic Director Angel Corella leads an ensemble of 50 dancers from around the world and an ever-evolving repertoire of classic and contemporary works. The Dr. Carolyn Newsom Chief Executive Officer Shelly Power spearheads development and strategic plans to strengthen and expand the company's presence and impact locally, nationally, and internationally. In addition to its performances on the Ensemble Arts Philly Campus, Philadelphia Ballet serves more than 15,000 individuals across the region every year with hands-on arts education and engagement activities brought to children and adults alike regardless of ability or socioeconomic background. For more, visit philadelphiaballet.org or connect with us on Twitter, Facebook, Instagram, and YouTube. Philadelphia Ballet is supported in part by a grant from the Commonwealth of Pennsylvania and the Pennsylvania Council on the Arts, a state agency funded by the Commonwealth of Pennsylvania.
Media Contact
Alex Hammond, BrandNEWS on behalf of Rothman Orthopaedics, 1 8568167175, [email protected]
SOURCE Rothman Orthopaedics
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