Our inclusion in the shortlist confirms Uberflip’s dedication to providing marketers with the tools they need to deliver the personalized experiences customers expect today.
TORONTO (PRWEB) March 28, 2019
Uberflip, the leading content experience platform provider, has been named as a finalist for Digiday’s Best Content Marketing Technology Platform award, demonstrating its commitment to content experience and success in equipping marketers with the tools they need to drive engagement through their content.
The Digiday Content Marketing Awards recognize the companies and campaigns using content to modernize media and marketing. Specific criteria for applicants who applied to the Content Marketing Technology Platform category included demonstrating success in using mobile, video, data, analytics, social, or visual storytelling to increase brand awareness and/or engagement.
“Our inclusion in the shortlist confirms Uberflip’s dedication to providing marketers with the tools they need to deliver the personalized experiences customers expect today,” said Yoav Schwartz, CEO of Uberflip. “Over five years ago, my co-founder and I saw a need for an end-to-end platform that allowed marketers to build experiences that adapted to their buyers’ changing interests and behaviors. Whether your focus is ABM, demand generation, sales enablement, or content marketing, our platform equips users with the tools they need to deliver high-converting content experiences.”
Uberflip showed its value through a case study with one of its clients, Snowflake. Snowflake was looking to scale and distribute tailored experiences to its target accounts and better align sales and marketing in order to focus their efforts around ABM. Once adopting Uberflip’s platform and using its stream templates, primarily for its ABM goals, Snowflake created over 1200 personalized content experiences for its target accounts and saw 100 percent engagement across the board. Now able to create tailored, personalized ABM destinations for each of their accounts, Snowflake’s speed to publish increased by seven times, allowing them to create personalized content experiences in less than 10 minutes.
“Never in the history of our organization has sales been knocking down the doors of the marketing team asking for more; the alignment is insane. Uberflip has built so much goodwill for our marketing team, it’s truly irreplaceable,” said Daniel Day, Director of ABM at Snowflake.
Winners are announced on May 2 at the Digiday Gala in New York. To learn more about what the Uberflip platform can do for your business, visit uberflip.com.
Uberflip is a cloud-based content experience platform that empowers B2B marketers to create personalized content experiences at scale. By providing marketers with the tools they need to boost engagement, generate leads, and fuel demand generation, they can better leverage content to meet their goals. For more information, visit https://uberflip.com.