Our goal with this tour is to bring marketers together and make them feel inspired and supported as they begin to create—and own—their content experience.
TORONTO (PRWEB) January 08, 2019
Uberflip, the leading cloud-based content experience platform, announced today its first-ever road tour, Conex: The Content Experience Tour. A precursor to the well-known annual event, Conex: The Content Experience Conference, Randy Frisch, CMO and Co-founder of Uberflip, is taking the conference on the road starting February 6 to April 11, 2019, to eight cities across North America.
Spanning the U.S. and Canada, the tour will bring together hundreds of digital marketing, demand generation, account-based marketing, and content marketing professionals to connect them with impactful players that champion the importance of content experience to the buyer journey.
Notable marketers and influencers such as Andy Crestodina, Chief Marketing Officer and Co-founder, Orbit Media Studios (Chicago); Matt Heinz, President, Heinz Marketing Inc. (Seattle); Scott Abel, President, The Content Wrangler; and Mathew Sweezey, Author, Keynote Speaker, and Marketing Insights, Salesforce (Atlanta) in each of the eight cities will join Frisch on stage and share their own strategies and use cases, as well as partner and customer success stories. The tour will present entertaining and informative sessions that will encourage marketers to create authentic content experiences to deepen engagement with prospects and customers.
“We're passionate about bringing marketers together and this tour is a logical next step to continue to expand the impact from last year’s conference,” said Frisch. “We’ve been talking about the importance of delivering a superior experience to customers for years now, and that starts with understanding how to best position and market your content. Alongside the growing conversation amongst marketers surrounding the value of content, the Conex Tour will bring actionable insights for creating and owning a successful content experience to marketers in their home cities.”
Dates, cities, venues, and confirmed speakers for Conex: The Content Experience Tour are as follows:
February 6: Atlanta, GA, Terminus 330
February 21: Austin, TX, The Canvas at the Refinery
March 5: Seattle, WA, Space Needle
March 6: San Francisco, CA, Broadway Studios
March 7: San Jose, CA, The Glass House
April 2: Boston, MA, The Exchange
April 4: New York, NY, Helen Mills
April 9: Toronto, ON, The Burroughes
April 11: Chicago, IL, Venue SIX10
Confirmed speakers to date include: Jodi Lebow, Senior Director of Demand Generation and Marketing Operations, CollabNet VersionOne (Atlanta); Stefan Riches, Director of Content Marketing, Stantec (Austin); Daniel Day, Director of Account-Based Marketing, Snowflake Computing (Austin and San Jose); Matt Heinz, President, Heinz Marketing Inc. (Seattle); Scott Abel, President, The Content Wrangler (San Jose); Francesca Krihely, Director of Account-Based Marketing and Demand Generation, MongoDB (Boston and New York); Lisa Kenney, Principal Demand Generation Marketing Manager, Blackbaud (Boston); and Stefan Riches, Director of Content Marketing, Stantec (Toronto).
The Conex Tour is a unique opportunity for marketers who are looking to invest in content experience and want to learn how to turn their content into mesmerizing experiences that make their prospects and customers want to take action. A group of Uberflip experts will be available to help marketers understand the tactics and tools required and how they can be scaled to personalize the experience end-to-end.
“There’s a lot that content experience can mean in the changing marketing landscape and it's important to make sure marketers have the right tools to connect with their customers in a more meaningful way,” said Yoav Schwartz, Uberflip Co-Founder and CEO. “Our goal with this tour is to bring marketers together and make them feel inspired and supported as they begin to create—and own—their content experience.”
Partners for Conex: The Content Experience Tour include Sigstr, Terminus, PFL, Intelligent Demand, SnapApp, Brainrider, Demandbase, Convertr Media, and Tegrita.
For more information, and to register for Conex: The Content Experience Tour, please click here.
Uberflip is a cloud-based content experience platform that empowers B2B marketers to create personalized content experiences at scale. By providing marketers with the tools they need to boost engagement, generate leads, and fuel demand generation, they can better leverage content to meet their goals. For more information, visit uberflip.com.