This thrilling matchup marked the first-ever partnership between the University of Texas Athletics and Big Brand Tire & Service, known for their easy, fast and friendly car care since 1969.
AUSTIN, Texas, Jan. 17, 2025 /PRNewswire-PRWeb/ -- A new era of collaboration and sports sponsorship began last Tuesday night, January 7, 2025, when the University of Texas Longhorns faced off against the Auburn Tigers at the Moody Center in Austin. This thrilling matchup marked the first-ever partnership between the University of Texas Athletics and Big Brand Tire & Service, known for their easy, fast and friendly car care since 1969.
The highly anticipated basketball game was not only a showcase of elite college hoops but also a historic event as Big Brand Tire & Service, which has recently expanded its footprint in Texas, celebrated its partnership with the Longhorns. Fans filled the Moody Center for an action-packed evening of basketball as Big Brand Tire & Service proudly sponsored the event, making their mark in the Texas sports community. The partnership included the famous "Big Tire Giveaway" where members of the audience compete for a chance to win a set of free tires by seeing who can roll a GIANT inflatable tire up and down the court fastest. The winners received a life size check for 4 tires.
Big Brand Tire & Service Expands to Texas
Friendly, trustworthy car care just pulled into the neighborhood. Big Brand Tire & Service, is excited to announce its acquisition of seven Tires to You locations across the state. The company's entry into the Lone Star State highlights its commitment to easy, fast and friendly service with the lowest price guarantee for Texas drivers. Big Brand Tire & Service has quickly established itself as your neighborhood go-to.
"We couldn't be more thrilled to kick off our partnership with the University of Texas at such an exciting event," said Nicole Townend, Creative Director for Big Brand Tire & Service. "This collaboration with the Longhorns is just the beginning as we look to deepen our roots in Texas. We are proud to now be serving the community with our seven locations, providing the largest selection of name brand tires and the best one-stop auto service provider in the state."
A Historic Night for Longhorns X Big Brand Tire & Service
The collaboration between the University of Texas and Big Brand Tire & Service signals an exciting future for both organizations. The Longhorns' home game against Auburn served as the perfect stage for Big Brand Tire & Service to introduce its presence in the Texas market, with the company's logo and branding prominently displayed throughout the Moody Center.
Longhorn fans enjoyed not only a thrilling game but also an exclusive glimpse into the exciting future of this new sponsorship with free oil changes for everyone in attendance! The partnership between the University of Texas and Big Brand Tire & Service is expected to grow and extend to other areas of support for the UT Athletics program, helping to enhance the fan experience and promote both brands.
About Big Brand Tire & Service
Big Brand Tire and Service is a multi-unit tire and automotive service provider with 229 locations throughout California, Colorado, Arizona, Nevada, Texas and Oklahoma. They have been in the market since 1969, stay on the leading edge of convenience technology for consumers, are very involved in local communities and offer several "added value services" (free flat tire repair, free tire rotation, free brake inspection, free wheel alignment check, maintenance reminders, etc.) that position them as a very "customer-centric" one-stop shop.
For more information on Big Brand Tire & Service, including locations and services, visit www.BigBrandTire.com.
About the University of Texas Athletics
The University of Texas Athletics program, one of the premier collegiate athletic departments in the country, is home to numerous championship-winning teams, including the Texas Longhorns men's basketball team. UT Athletics is committed to excellence on and off the field, delivering an exceptional experience for athletes, students, and fans alike.
Media Contact
Nicole Townend, Big Brand Tire & Service, 1 866-779-8473, [email protected], www.bigbrandtire.com
SOURCE Big Brand Tire & Service
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