Dallas, Texas (PRWEB) April 14, 2014
Private label products are those manufactured and sold by retailers. Private label natural and organic food brands are becoming more prominent in the US as they are priced lower than branded organic food products because of their operational efficiency. In the US, sales of store brand products, primarily food categories such as dairy products, have outpaced the sales of food manufacturers’ brands, generating gross margins of more than 35 percent. Hence, the increasing number of private label brands of natural and organic foods is increasing the sale and consumption of natural and organic foods. Also, many large retailers such as Wal-Mart, Tesco plc, and Safeway Inc. have entered this market with their special organic food products to target the organic food and health food shopper. Hence, the availability of private label brands is a new trend that is expected to drive the growth of the US Natural and Organic Food market during the forecast period.
Analysts forecast the Natural and Organic Food market in the US will grow at a CAGR of 15.89 percent over the period 2013-2018. According to the report, the major driver is the increase in the health-conscious population. With the proliferation of information, there is increased awareness about the benefits of natural and organic food compared with conventional food.
Covered in this Report
This report covers the present scenario and the growth prospects of the Natural and Organic Food market in the US for the period 2014-2018. To calculate market size, this report covers revenue generated from the retail sales of natural and organic foods and beverages in the US market.
The Natural and Organic Food Market in the US 2014-2018, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the Natural and Organic Food market in the US landscape and its growth prospects in the coming years. The report also includes a discussion of the key vendors operating in this market.
- Amy's Kitchen Inc.
- Nature's Path Foods Inc.
- Organic Valley of Farmers
- The Hail Celestial Group
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Other Prominent Vendors
- Albert's Organic Inc.
- Chiquita Brands International
- Danone SA
- Dean Foods Co.
- Eden Foods Inc.
- Gardenburger Inc.
- General Mills Inc.
- Gerber Products Co.
- Green Mountain Coffee Roasters
- H.J. Heinz Co.
- J.M. Smucker Co.
- Kraft Foods Group Inc.
- Mars Inc.
- Natural Value Inc.
- New Organics Co. Inc.
- Newman's Own Inc.
- Panera Bread Co.
- Quaker Oats
- Starbucks Corp.
- The Fresh Market Inc.
- Tree of Life Inc.
- True Food Market
- United Natural Foods Inc.
- Whole Foods Market
- Wild Oats Markets Inc.
- Worthington Foods Inc.
Key Market Driver
- Increasing Health-conscious Population.
Key Market Challenge
- Premium Pricing of Organic Food Products.
Key Market Trend
- Rise in the Number of Private Label Brands.
Further, the report states that one of the main challenges in this market is the premium pricing of organic food. The US economy is still recovering from the 2008-2009 recession, and consumer confidence remains low. The high price of organic foods may deter a price-conscious consumer.
Key Questions Answered in this Report
- What will the market size be in 2018 and what will the growth rate be?
- What are the key market trends?
- What is driving this market?
- What are the challenges to market growth?
- Who are the key vendors in this market space?
- What are the market opportunities and threats faced by the key vendors?
- What are the strengths and weaknesses of the key vendors?
List of Exhibits
Exhibit 1: Market Research Methodology
Exhibit 2: Difference between Natural and Organic Foods
Exhibit 3: Overview of Natural and Organic Food Market in the US
Exhibit 4: Natural and Organic Food Market in the US 2014-2018 ( US$ billion)
Exhibit 5: Natural and Organic Food Market in the US 2014-2018 ( US$ billion)
Exhibit 6: Natural and Organic Food Market in the US by Type 2013
Exhibit 7: Natural and Organic Food Market in the US by Type 2018
Exhibit 8: Natural and Organic Food Market in the US by Type 2014-2018
Exhibit 9: Organic Food Market in the US 2014-2018 (US$ billion)
Exhibit 10: Segmentation of the Organic Food Market in the US 2013
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