Vadel introduces Natural Cat Stone, a washable and reusable cat litter developed with heat-treated sericite technology, offering a new approach to sustainable pet care by rethinking single-use consumption in the cat litter market.
SEOUL, South Korea, Feb. 10, 2026 /PRNewswire-PRWeb/ -- Heat-treated sericite-based technology enables washable and reusable use, proposing a shift in consumption structure
Technology-driven life care company Vadel announced that it is presenting a new direction for sustainable feline care solutions through Natural Cat Stone, an eco-friendly cat litter designed to be washable and reusable.
Natural Cat Stone is a cat litter developed with patented technology based on heat-treated sericite. Unlike conventional products that assume disposal after use, it is engineered to allow repeated use through washing. Vadel explains that the product should not be viewed merely as an eco-friendly alternative, but rather as a technological attempt to redefine usage patterns and responsibility structures across the broader category of pet consumables.
Cat litter is considered one of the most essential pet consumables, characterized by high usage frequency and large disposal volumes, making it directly linked to environmental burden. Focusing on this structural issue, Vadel concentrated on technically implementing an alternative that reduces resource waste while maintaining hygiene and durability.
Vadel's vision, as reflected in Natural Cat Stone, centers on sustainabilityAccording to the company, Natural Cat Stone is designed with a particle structure that prevents excessive adhesion of waste to the surface, allowing for easy washing. Through a heat-treatment process, the product maintains structural stability and functional performance even after repeated use. This approach simultaneously addresses potential hygiene concerns and performance degradation that may arise from multiple reuse cycles.
Through Natural Cat Stone, Vadel presents a core vision of embedding sustainability into the product design stage, rather than leaving the concept of "eco-friendliness" solely to consumer choice. The company's long-term goal is to minimize the environmental impact of daily life with companion animals while delivering tangible practical value to both pet owners and their cats.
A Vadel representative stated, "Natural Cat Stone presents a technically different option to the existing cat litter market, which relies on repeated single-use consumption," adding, "Vadel will continue to propose solutions across the pet industry that simultaneously fulfill sustainability and real-world usability."About VadelVadel is a company that proposes new standards of use in the lifestyle and companion animal sectors through technology and materials research. With core values centered on environmental sustainability, real-world usage conditions, and long-term social responsibility, the company develops products that explore how technology can reshape consumption structures.
Marketing / PR Media Contact
E-mail: [email protected]
Tel: +82-64-794-1225
Website: https://vadel.co.kr/
Media Contact
JAEHOON PARlk, VADEL, 82 -64-794-1225, [email protected], https://vadel.co.kr/
SOURCE VADEL
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