Roy Kretschmer, Executive Vice President, said “While this is a critical time in our business, we know that our industry is resilient and brighter days are coming. In the meantime, we are lighting up purple for the week to visually show our solidarity.”
SAN ANTONIO (PRWEB) April 29, 2020
Valencia Hotel Group is honoring National Travel and Tourism Week being celebrated May 3 – 9, 2020. This annual tradition for the travel community honors America’s travel industry. With the COVID-19 emergency, the travel industry has faced dramatic economic challenges and the theme for this year’s National Travel and Tourism Week is “Spirit of Travel.”
The acclaimed portfolio of properties, including Hotel Valencia Riverwalk in San Antonio, TX, Hotel Valencia Santana Row in San Jose, CA, Lone Star Court in Austin, TX , Cavalry Court and The George Hotel in College Station, TX, Hotel Alessandra in Houston, TX , and Texican Court in Irving, TX are lighting up their exterior and some interiors for the week in purple lighting. Purple has been designated as the official color of hospitality because of its blend of luxurious confident red and relaxing soothing blue. It’s also been known to be a favored color among hotel designers, making a bold statement in a sophisticated way. This year more than ever, Valencia Hotel Group wanted to show their support and will stand in solidarity through visually impacting each city to show their “Spirit of Travel”.
Roy Kretschmer, Executive Vice President, said, “While Valencia Hotel Group properties have remained open, we are acutely aware of the devastation that many of our hospitality partners and neighbors have endured. While this is a critical time in our business, we know that our industry is resilient and brighter days are coming. We look forward to when travel resumes, and our teams can get back to doing what they love which is serving our guests. In the meantime, we are lighting up purple for the week to visually show our solidarity.”
About Valencia Hotel Group
Houston-based Valencia Hotel Group is a fully integrated hospitality company that provides management, development, branding and repositioning services for independent, full-service hotels owned by the company, in addition to third parties. Exceptional service, style and location have become brand trademarks. Earning both national and international recognition for their distinctive designs, amenities and settings, Valencia Hotel Group properties are destinations and gathering places within their respective communities, some further benefitting from and enriching their space within the cultural heart of a city. The company continues to forge a niche with hotels that anchor and add value to urban, mixed-use environments, which further support or enhance the guest experience with superior residential, restaurant, retail and office components. The Valencia Hotel Group portfolio currently includes the Valencia brands: Hotel Valencia Santana Row in San Jose, CA and Hotel Valencia Riverwalk in San Antonio, TX. In partnership with developer, Midway, include Valencia Hotel Group’s The George™ in College Station, TX and Hotel Alessandra in Houston, TX. The Court concept brands include Lone Star Court in Austin, TX, Cavalry Court in College Station, TX, Texican Court in Irving, TX and coming soon Cotton Court in Lubbock, TX. For more information, please visit http://www.valenciahotelgroup.com