Veeplay Partners with InPlayer To Offer Multiple Monetisation Models for OTT Video Companies
Veeplay and InPlayer are teaming up to support flexible monetisation models: server-side advertising, pay-per-view, and subscription - enabling service providers to fit any business need, set up multi-tiered pricing models, and leverage additional revenues.
MUNCHEN, Germany, Dec. 16, 2019 /PRNewswire-PRWeb/ -- InPlayer, the market-leading monetisation and subscriber management platform, today announced that Veeplay is partnering with InPlayer to expand its offering, delivering multiple monetisation models (AVOD, PPV, and SVOD) and services for OTT video companies.
Veeplay helps publishers & broadcasters worldwide create sustainable and scalable business models around ad-supported content across all platforms with the help of a modular solution that includes native video player SDKs for iOS & Android, an HTML5 player for the web, and a Server-Side Ad-Insertion (SSAI) platform for circumventing the users' ad-blocking services. Together, these technologies create a monetisation strategy that generates, on average, 25% more revenue for Veeplay's customers compared to traditional solutions.
By teaming up with InPlayer, Veeplay is supporting flexible monetisation models: server-side advertising, pay-per-view, and subscription - enabling service providers to fit any business need, set up multi-tiered pricing models, and leverage additional revenues. InPlayer and Veeplay empower customers to see value from their content in a way that works best for their business and provides more options for advertising partners to reach viewers.
InPlayer's fully-featured paywall solution includes advanced tools such as sales dashboard, audience CRM, analytics and actionable data-insights, geo-restrictions, content syndication, landing pages, extensive languages, currencies options and also white label and full on-brand customization.
"The market for video-on-demand services is undergoing massive growth and will triple in size between 2019 and 2023 to over 80B USD in revenue. Offering publishers the chance to easily experiment and iterate on various monetisation models is crucial to our strategy, and we're excited to team up with InPlayer to accomplish this common goal," says Alex Dragos Cercel, VP of Sales at Veeplay
"As viewers have increased expectations and appetites for watching videos, we are thrilled to partner with Veeplay to provide a turnkey solution that helps media organizations to expand reach, generate revenue quickly with flexible monetisation options that fit viewers' needs and scale their businesses cost-effectively," says George Meek, CEO at InPlayer.
About Veeplay
Founded in 2015 by a team of serial technology entrepreneurs passionate about solving the hardest technology challenges in video monetization, Veeplay quickly established itself as a leader in video playback technologies, powering some of the world's most loved video products. More information: https://veeplay.com/
About InPlayer
InPlayer, the world's leading pay-per-view and subscription solution, help set up and grow recurring revenue for any company that is looking to enable online sales and access management for their video, audio, files, and HTML content. With millions of dollars in transactions managed, InPlayer is making thousands of live events profitable for the OTT industry, rights owners, agencies, artists and corporations around the world.
More information: https://inplayer.com/
SOURCE Veeplay
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