PITTSBURGH, Oct. 03, 2018 /PRNewswire-PRWeb/ -- Versatex CEO John Pace introduced the company's gleaming new in-house training center. Versatex, one of the nation's leading manufacturers of weather-resistant, zero-maintenance PVC architectural trim, is headquartered just west of Pittsburgh in Aliquippa, Pa.
"Whether you're an architect, contractor, dealer, distributor, project manager or framing carpenter, if you're in residential homebuilding, you need to understand the properties and attributes of modern, low-maintenance materials," stated John Pace.
"Industry professionals tell us it can be difficult to separate marketing hype from useful information. We decided to take the initiative and build a dedicated facility where they can receive training—work with our products, review third-party independent performance data and talk face-to-face with the people who manufacture and fabricate profiles from cellular PVC," he said.
"We believe in contributing to the growth of the building-products industry through education and innovation. So we engineer bridges across knowledge gaps, helping builders and contractors discover how our products and programs can reduce field labor and jobsite waste, thus improving their performance and, ultimately, their bottom lines."
Mr. Pace said the 2,000-square-foot Versatex Training Center was designed to support customers and industry allies, as well as the company's in-house team of about 150 operations, administrative, sales and marketing personnel. It features presentation and meeting amenities for groups of up to 60 people; a full-scale architectural mockup demonstrating Versatex architectural trim products; and panoramic views of the 125,000-square-foot manufacturing facility and two-acre finished-goods storage area.
He added that Versatex has developed an on-site AIA Continuing Education course focused on compound blending, sheet extrusion, recycling and "endless applications beyond the trim on your home."
"For architects, it's important to see and touch things firsthand," he said. "With access to experts in engineering, design and manufacturing onsite, our course is a rewarding experience, expanding their knowledge of cellular PVC and what they can accomplish with it."
Of special interest to stocking dealers, Mr. Pace said, is the updated 2018 Versatexpert Training Program. "The Training Center is a comfortable, efficient venue for certifying dealers as authorities on Versatex products, programs and installation techniques. More than 150 dealer representatives have prepared for this year's building season with Versatexpert training."
Anthony Vo, an inside sales representative for Eldredge Lumber & Hardware in Portland, Maine, appreciates the new facility. "The training space and informational sessions raise awareness of Versatex's capabilities," he said. "The whole experience, including the mockup home, lets visitors see how it all comes together, and gives me a better understanding of what I'm pulling off the shelf for the customer."
Equally important, Mr. Pace said, is that "Now we have a training and meeting space worthy of the talented, devoted people who make up our company. We're equipped for all the orientation sessions and technical, administrative and safety training that a well-run organization needs to accommodate. In the long run, our customers and industry allies will benefit from the high performance and positive attitudes we're reinforcing."
About Versatex
Weather-resistant, long-lasting VERSATEX trim materials and systems are manufactured by Versatex Building Products, LLC, of Pittsburgh, where state-of-the-art facilities produce cellular PVC extrusion products such as VERSATEX trimboards, sheet, T&G, moldings, prefabricated corners, and one-piece column wraps; the innovative VERSATEX soffit system; dimensionally compatible VERSATEX Max nominal 2-by boards; and the Canvas Series, which pairs the beauty of wood with the durability of PVC. Details are posted at http://www.versatex.com.
SOURCE PRWeb House E-Commerce
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