Vertically Focused SaaS Companies Can Increase Revenue 1.5 to 14 Times and Valuation 8.5 to 127 Times by Becoming a Payment Facilitator

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Infinicept Launches New ROI Calculator to Show You How

The convergence of Software as a Service (Saas) and payments as a value added service is accelerating, as more SaaS companies become payment facilitators. Infinicept today launched a new ROI (Return On Investment) calculator to show technology and SaaS companies how integrating a payment facilitator model into their business strategies can open up new revenue streams and increase valuations.

Over the past several months, an in-depth analysis of several vertically focused software companies across the hospitality, auto services, event management and personal services verticals was performed leveraging the ROI calculator. By adopting the payment facilitator model, the analysis concluded that software companies can dramatically increase their revenue (sometimes by as much as 14 times) while also increasing their valuation – by as much as 127 times.

The ROI calculator is a free service that allows companies to enter a few data points about their customers and merchant card processing programs to generate a customized report showing their potential revenue opportunity and increased valuations as a payment facilitator. This new tool is available at

“Payment facilitators are expected to generate more than half a trillion dollars in gross payment volume by 2021 which represents an opportunity worth $4.4 billion in net revenue. By entering a few key data points into the ROI calculator we’re able so show how companies can transform their business,” said Todd Ablowitz, Chief Executive Officer and Founder of Infinicept. “Once SaaS companies see the ROI of the payment facilitator model, they need a technology platform and that is where Infinicept come in. We operate as the operational backbone for payment facilitators”

“The ROI calculator is designed to provide high-level insights into the revenue and valuation potential a company may be able to generate as a payment facilitator,” said Deana Rich, Founder of Infinicept. “With that, we expect the interest from software companies to grow exponentially. With Infinicept we offer the technology tools needed to get to market fast including merchant onboarding and frictionless underwriting.”

About Infinicept
Infinicept, is a dynamic suite of automated services that collectively perform as an operational backbone for payment facilitators. Whether used as a fully integrated package, or a la carte, Infinicept makes it possible for payment facilitators to get up and running in weeks, not years. The company was started by payments industry veterans at the forefront of innovating change within the payments industry through the payment facilitator electronic payment system. Infinicept offers infinite acceptance possibilities for a market that is estimated to top $4.4 billion by 2021. For more information visit

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