VideoAmp 'Lifts Off' at 2019 Cannes Lions International Festival of Creativity with Thought Leadership Content, Yacht Cruises, Cocktail Parties, & a Celebrity DJ

LOS ANGELES, June 13, 2019 /PRNewswire-PRWeb/ -- VideoAmp will take center stage at this year's Cannes Lions International Festival of Creativity, producing and hosting a number of exciting events and activities between June 17 and 20. VideoAmp invites attendees to be a part of it all, gaining new insights and making new connections aboard the Antisan Yacht, on Jetee Albert Edouard in Le Vieux Port.

To schedule a meeting with a select VideoAmp leadership team member, click here. The full list of VideoAmp's events and activities can be found here and detailed below.

Monday, June 17

• Variety & VideoAmp 'Lift Off' Cannes Kickoff Party, sponsored by Experian & Inscape: At the JW Marriott Hotel, Rooftop Bar, 50 Boulevard de la Croisette, BP 224, Provence Alpes Cote d' Azur, Cannes (22.30 to 1.30 CEST)

Tuesday, June 18

• The $200 Billion TV Spend Reshuffle: Moderated by Ryan Joe, Managing Editor at AdExchanger, a strategic discussion of breaking trends in managing marketing's biggest budgets featuring Oleg Korenfeld, Global Chief Platforms Officer, Wavemaker; Jay Prasad, Chief Strategy Officer, VideoAmp; and Jay Stevens, President, Hudson MX aboard Antisan (11.00 to 11.45 CEST)
• Unified Cross-Screen TV & Video Advertising Has Finally Arrived: Featuring Forrester Research's Joanna O'Connell, a dynamic discussion of holistic media investment planning, measurement and optimization with Jonathan Steuer, Chief Research Officer, Omnicom Media Group; Allison Metcalfe, GM LiveRamp TV, LiveRamp; Jodie McAfee, SVP Sales & Marketing, Vizio's Inscape; and Ross McCray, Co-Founder & CEO, VideoAmp aboard Antisan (11.45 to 12.30 CEST)
• St. Tropez Cruise: Immediately following the panels, guests set sail aboard Antisan (12.30 to 17.30 CEST)
• A Taste of Provence Yacht Party: Hosted by VideoAmp and Yieldmo, local delicacies and wine will be served aboard Antisan (21.00 to 02.00 CEST)

Wednesday, June 19

• Variety & VideoAmp Future of TV Talk Show: A rollicking discussion of the trends and innovations that are driving the tsunami of change across linear and connected TV screens with Dan Callahan, Vice President, Audience and Automated Sales, Fox Corporation; Jonathan Steuer, Chief Research Officer, Omnicom Media Group; Brad Danaher, Director of TV Solutions, Experian; and Ross McCray, Co-Founder & CEO, VideoAmp in the Hotel Barriere Le Gray d'Albion (13.00 to 14.00 CEST)
• Cruise to Hotel du Cap-Eden-Roc with VideoAmp: Immediately following the panels, guests set sail on the Mediterranean aboard Antisan to the Hotel du Cap-Eden-Roc at Cap d'Antibes aboard Antisan (13.30 to 16.30 CEST)
• Yacht Afterparty with World-Renowned DJ: VideoAmp and NinthDecimal host the hottest Cannes Lions' yacht afterparty aboard Antisan (21.00 to 02.00 CEST)

"This year marks both our fifth overall festival, our third annual program with Variety, and our first foray into yacht-based content, cruises, and cocktail parties," said Jay Prasad, Chief Strategy Officer, VideoAmp. "We look forward to welcoming the media, marketing and technology communities aboard and, for the first time, hosting this year's hottest yacht parties – complete with a celebrity DJ."

ABOUT VIDEOAMP
VideoAmp is transforming the way brand marketing and media is valued, bought, and sold. The majority of TV, OTT, and digital video advertising is valued by how many people saw an ad versus whether or not the ad impacted the marketer's desired business outcome. This results in massive waste and lost opportunities. VideoAmp gets a true read of advertising performance by connecting the dots in a privacy safe way with marketers' first party sales/conversion data and ad exposure. We empower marketers and media owners to impact their sales by optimizing their entire portfolio of linear TV, OTT, and digital video advertising through proprietary software that recommends smarter strategies to maximize return on investment. This delivers more value to the marketers, the media owners, and ultimately the consumer. VideoAmp optimizes over $10 billion a year of marketing investment and is backed by The Raine Group, Ankona Capital, Mediaocean, RTL Group, and six other leading venture capital groups. For the second year in a row, VideoAmp was voted one of Inc. Magazine's Best Places to Work for 2019. For more information, visit VideoAmp.com or follow us on Twitter, Facebook, and LinkedIn.

SOURCE VideoAmp

Related Links

http://VideoAmp.com