The founders of The Vintner Project, a leading wine media company reaching 2 million accounts monthly, launch Vinemark, a new social media content and digital growth agency for the wine and spirits industry. Vinemark will offer a unique combination of strategy, content creation, content management, and consumer reach, helping beverage businesses tackle current beverage industry challenges in new and impactful ways.
NEW YORK, Feb. 13, 2025 /PRNewswire-PRWeb/ -- Vintner Project Media Inc. Launches Vinemark: A Full-Service Social Media Content Production and Growth Platform to Help the Wine and Adult Beverage Industry Connect with Today's Consumer
The founders of The Vintner Project, a leading wine media company driven by its vibrant social community and global team, today announced the launch of Vinemark, a cutting-edge social media content and digital growth agency tailored specifically for the wine and adult beverage. With a combined pedigree in wine media, digital marketing, and content strategy and creation, co-founders Devin Parr, Kiril Kirilov, and Nelson Gerena bring decades of experience in building beverage brands and fostering engaged communities. Leveraging the success of The Vintner Project's assets, including online wine community Grapeloop, and virtual wine tasting platform Vine Social Club, Vinemark is uniquely positioned to help wineries and spirits brands break through the noise and capture audience attention.
Vinemark will offer a suite of social media and digital services designed to evolve and elevate wine and spirits brands, including:
- Strategic Social Media Creation and Management: Crafting tailored content that resonates with target audiences, whether trade or consumer, wine or lifestyle, and driving meaningful engagement across new and existing audiences.
- Digital Marketing Campaigns: Implementing data-driven strategies to increase brand visibility and engagement.
- Analytics and Reporting: Providing insights to measure success and inform future initiatives.
Through The Vintner Project, Grapeloop, and Vine Social Club, Vinemark won't just create content—it will also plug it into an engaged and established community of wine lovers and industry professionals. By combining content creation with targeted distribution, Vinemark will ensure that brands not only produce compelling stories but also connect with the right audiences in meaningful ways.
"In a world where social media is the heartbeat of consumer engagement, brands can't afford to just 'post and hope.' They need to be agile, strategic, and laser-focused on content that speaks directly to today's social-first consumer," said Kiril Kirilov, co-founder & CEO of Vintner Project Media and Vinemark. "What sets Vinemark apart is our unique ability to craft and manage compelling social media content and strategies and activate them across our own media platform that reaches over 2 million users per month. This powerful combination gives wine and spirits brands the advantage of directly reaching and engaging both today's and tomorrow's multi-generational audiences, all while tapping into our community of passionate, highly engaged consumers."
For more information about Vinemark and its services, visit www.vinemark.com.
About Vinemark
Vinemark is a premier social media content and digital growth platform dedicated to the wine and adult beverage industry. Founded by the team behind The Vintner Project, Vinemark combines industry expertise with innovative digital strategies to help brands thrive in the online space. With an unmatched ability to build and activate engaged communities, Vinemark delivers a modern, results-driven approach to content marketing.
About The Vintner Project
Founded in 2018 by college friends Nelson Gerena and Kiril Kirilov, The Vintner Project focuses on highlighting the stories of wine and spirits brands and the people behind them. This is done across the Vintner Project's highly engaged social channels; website which features the wine industry's largest writing team; and high performing email newsletters. Devin Parr joined as co-founder and editor-in-chief in 2022.
The Vintner Project's approachable, fresh look at the drinks industry has quickly gained a strong global social following by young, educated wine and spirits enthusiasts. The contributors are writers and creators who share a passion for wine and spirits. They reflect a diverse voice of consumers from around the world.
Together, they are committed to providing an inclusive media platform for all that highlights regions and producers from across the globe. For more information about The Vintner Project, please visit www.vintnerproject.com.
Media Contact
Devin Parr, Vintner Project Media Inc., 1 8187311082, [email protected], https://vintnerproject.com/
SOURCE Vintner Project Media Inc.
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