Company reports 60% year-over-year revenue and ARR growth as it expands marketing connections and AI-powered modules for VisitIQ customers
Minneapolis, Minn., Oct. 13, 2026 /PRNewswire-PRWeb/ -- VisitIQ, an independent, AI-driven audience intelligence and activation platform, today announced expanded activation capabilities, the introduction of MOS Studio, and continued business growth. Together, these developments advance the company's Marketing Operating System (MOS) strategy of connecting audience intelligence, AI-driven decision-making, activation, and measurement through a shared foundation.
VisitIQ reported 60% year-over-year growth in revenue and annual recurring revenue (ARR), alongside margin expansion of 20%. The company also reported continued acceleration in growth.
"The value of audience intelligence grows when marketers can put it to work across their business," said Vern Hanzlik, CEO of VisitIQ. "We're expanding both how customers build and understand their audiences and where they can activate them. Connecting those capabilities is central to our vision for VisitIQ as the intelligent framework of a marketing operating system. Our latest developments help brands and agencies move from insight to execution with greater precision and less complexity."
Connecting Audience Intelligence to More Marketing Channels
As an independent audience intelligence and activation platform, VisitIQ gives brands and agencies the freedom to build their audience strategy without tying it to a single media owner or advertising platform. Its expanded activation capabilities connect that intelligence across major advertising platforms, programmatic buying environments, and specialized channels, giving marketers more choice in where they reach their audiences. The same intelligence extends into CRM, email, and messaging workflows.
Platform subscribers can create unlimited activations through an expanded catalog of supported destinations, with custom integrations and webhooks providing the flexibility to connect additional systems. This allows marketers to apply a consistent audience strategy across their existing technology stack and extend it as their needs evolve.
The rollout broadens activation across several areas:
- Advertising: Microsoft Advertising, TikTok, Reddit, Pinterest, and Snapchat give marketers additional channels for reaching their audiences.
- CRM and Sales: HubSpot, Pipedrive, Zoho CRM, Close, and Insightly connect audience data with prospect engagement and relationship management workflows.
- Email and Messaging: Klaviyo, ActiveCampaign, Brevo, Customer.io, SendGrid, and Twilio SMS extend activation into more communication tools.
- Data and Custom Workflows: Segment, RudderStack, n8n, and webhooks provide additional ways to connect VisitIQ audience data with existing technology environments.
AI Insights allows VisitIQ users to easily develop audiences through conversational AI. Marketers can ask questions about their audiences, explore targeting opportunities, and create intent audiences using natural language. From there, users can connect those audiences to supported activation destinations within VisitIQ, creating a simpler path from a business question to an actionable audience.
For agencies, the expansion provides greater flexibility to support clients with different technology stacks and channel strategies. For brands, it creates more opportunities to apply audience intelligence across acquisition, engagement, and sales activities. An updated activation interface organizes destinations by category and includes search to help users find the connections relevant to their work.
Introducing MOS Studio, Built on VisitIQ
MOS Studio extends VisitIQ's shared audience intelligence foundation into additional parts of the marketing and sales process through AI-powered applications called modules. A VisitIQ license is required to use MOS Studio modules, connecting them to the audience data, marketing intelligence, and activation capabilities of the core platform.
Its initial modules, Proposal Builder and Outreach, use that shared foundation to support proposal development and prospect engagement. The recently introduced MOS Studio website provides a closer look at these modules, with additional modules planned.
"Our strategy is to make the intelligence our customers build in VisitIQ useful across more of their work," added Hanzlik. "Expanded activation brings that intelligence into more marketing channels, while MOS Studio extends it into applications for tasks such as proposal development and outreach. Both build on the same foundation, helping customers carry what they know about their audiences into what they do next."
To learn more about VisitIQ and its activation capabilities, visit visitiq.io/campaign-activation. Explore MOS Studio at mos-studio.io.
About VisitIQ
VisitIQ is an independent, AI-driven audience intelligence and activation platform for brands, agencies, and media companies. It combines customer data with licensed identity, buying intent, and location signals to help marketers understand their audiences, identify new prospects, and activate campaigns across channels. By connecting audience development, activation, and measurement, VisitIQ helps customers apply a consistent audience strategy without tying it to a single advertising platform or media owner.
MOS Studio builds on VisitIQ with AI-powered modules for marketing and sales tasks, including proposal development and outreach. Together, they advance VisitIQ's vision for a Marketing Operating System that connects audience intelligence to everyday execution. Learn more at visitiq.io.
Media Contact
Jamie Solis
VisitIQ
1 (909) 257-5573
[email protected]
visitiq.io
SOURCE VisitIQ
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