Visitor Relationship Management Pioneer Admiral Named Top 50 Growth Company In Florida

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Outstanding leadership, culture and growth led to Admiral’s selection as one of the region’s top 3 SaaS marketing automation startups

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"2020 has been a year of record growth for us, including Q3 that just ended as our most successful quarter for revenue generated and business won in our company’s history.” - Dan Rua, CEO, Admiral

Admiral, the world’s leading Visitor Relationship Management (VRM) platform is pleased to announce the SaaS marketing automation provider has been honored among the 50 companies selected as this year’s GrowFL Florida Companies to Watch honorees, a statewide competition that identifies companies expected to see significant growth over the next several years. Launched in 2015, and now serving thousands of digital publishers worldwide, Admiral has revolutionized the way publishers build relationships with their audiences to drive and optimize revenue opportunities ranging from adblock messaging to privacy & consent management. The 2020 GrowFL Florida Companies to Watch awards celebration is brought to you by Nperspective CFO & Strategic Services, in association with the Edward Lowe Foundation.

“Admiral is honored to be selected by an organization as respected as GrowFL for this award” says Dan Rua, CEO, Admiral. “Though our team and offices have expanded across the U.S., our roots run deep in Florida, with offices and founding team members at UF Innovate The Hub in Gainesville and Embarc Collective in Tampa Bay. Being recognized as one of the most exciting Florida-based growth companies is an honor that literally hits home.”

Companies to Watch was developed by the Edward Lowe Foundation as a unique way to recognize and honor second-stage companies that demonstrate high performance in the marketplace with innovative strategies and processes, making them “worth watching.”

“These stand-out companies are all led by entrepreneurs, and have demonstrated not only their willingness to grow, but their capacity to do it successfully,” said Dr. Tom O’Neal, GrowFL Founder. “They are all positioned to make a significant impact on Florida’s economy with their products, services, critical intellectual property or a niche position that gives them a competitive edge in their markets. These business owners demonstrate strong leadership, philanthropic involvement, perseverance and all it means to be an entrepreneur.”

“From day one, Admiral’s mantra has been relationships drive revenue” says Rua. “Helping publishers build strong relationships with their visitors solves a litany of growing monetization challenges. Whether it’s engaging adblock users to unlock new revenue, enabling paywalls, or helping publishers prepare for post-cookie monetization via registration walls, Admiral focuses on providing a critical set of VRM solutions that millions of publishers worldwide can use to increase their revenue.”

“The 50 second-stage companies named as GrowFL Florida Companies to Watch recognizes the exceptional leaders who are making a difference in growing and diversifying the state of Florida,” said Jennifer Barrows, Chairman of the GrowFL Advisory Board and Business Development Executive with Withum. “Second-stage companies are defined as those with 6 to 150 full-time employees and between $750,000 and $100 million in annual revenue. As the only organization in Florida that focuses exclusively on this state of business, GrowFL works to develop programs specifically to support and celebrate them.”

From 2016 through 2019, these companies generated $813 million in revenue and added 668 employees, reflecting a 103% increase in revenue and 113% increase in jobs for the four-year period. That translates into a 27% average annual revenue growth and 20% average annual growth in employees. Admiral’s revenue growth rate was even multiples higher than these averages.

Even through the pandemic, these companies projected continued growth in 2020, with a 15% revenue increase and 17% growth in employees compared to 2019. If their projections hold, these companies will have generated $1.14 billion in revenue and added 887 employees over the last five years — a 133% increase in revenue and 150% increase in jobs since 2016.

“We’ve been very fortunate to be uniquely positioned to thrive despite an economic downturn” admits Rua. “Admiral services focus on driving immediate, incremental revenue, and creating new revenue streams for publishers, so we earn guaranteed net revenue for our clients. In fact, 2020 has been a year of record growth for us, including Q3 that just ended as our most successful quarter for revenue generated and business won in our company’s history.”

Companies named to the list will be officially recognized at the 10th Annual GrowFL Florida Companies to Watch Celebration on February 18, 2021 at the Hammock Beach Resort and Spa in Palm Beach, FL. The event will also be broadcast live. Tickets are on sale now.

For more information or to purchase tickets, visit https://www.growfl.com/flctw20/about-flctw/

Thank you to this year’s event sponsors: OUC – The Reliable One, Florida Power and Light Company, Custom Manufacturing and Engineering, QuantumFlo, Inc., Sales Advisors of Florida, Withum, PBM Specialties, NestEggs, Suncoast Credit Union, Stankowski Advanced Strategies, Orlando Tech Council, University of South Florida, FloridaTrend and Wells Fargo.

About Admiral: Admiral is The Visitor Relationship Management (VRM) Company, helping thousands of publishers worldwide target, engage, and grow first-party relationships with their visitors to increase ARPV and prepare for post-cookie monetization. Our VRM platform includes registration walls, paid subscriptions and donations, advanced adblock analytics and revenue recovery, GDPR/CCPA privacy consent, email acquisition, social growth and more. For more information, visit us at http://www.GetAdmiral.com.

About GrowFL:  GrowFL is dedicated to support and accelerate the growth of second-stage companies throughout Florida, by providing their leaders focused, efficient, and timely access to resources they deem important, such as connections with other second-stage company leaders, and to professional organizations whose expertise, experience, and products lead to the second-stage company’s continued growth and prosperity resulting in diversification and growth of Florida’s economy.  Second-stage growth companies have at least 10 employees and a $1 million in revenue and possess an intent and desire to grow beyond second-stage.  Website: http://www.growfl.com

About the Edward Lowe Foundation: Established in 1985, the Edward Lowe Foundation is a national, nonprofit organization that supports entrepreneurship through research, recognition and educational programs, which are delivered through entrepreneur support organizations (ESOs).  The foundation focuses on second-stage companies — those that have moved beyond the startup phase and seek significant, steady growth. In addition, the foundation has a second mission of land stewardship and is committed to preserving the natural resources and historically significant structures at Big Rock Valley, its 2,000-acre home in southwest Michigan. Website: https://edwardlowe.org/

About Nperspective CFO & Strategic Services: Nperspective CFO & Strategic Services, a Florida firm, operates around the country from centers in Orlando, Tampa, and South Florida. The firm was founded 20 years ago to assist small- and medium-sized businesses that need the expertise of seasoned financial executives but are unable to hire that expertise full-time. Many highly profitable companies that could afford a full-time CFO don’t need one daily. To assist these companies, the firm provides senior executives with extensive financial expertise and experience on an as-needed basis, calibrating engagements to specific client needs and resources. Nperspective CFOs provide services such as cash flow planning, strategic planning/business planning/budgeting, assistance with bank financing, reviewing financial reporting processes and internal control processes for effectiveness. With a 20-year track record, Nperspective is ready to help companies mitigate the problems of Covid-19 from loan and grant applications to managing finances under the new normal. Website: https://www.nperspective.com/

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Michael Yeon
Admiral
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