Vistance Capital, originally focused on helping small businesses raise capital, has rebranded as Vistance Accounting to better address the financial needs of entrepreneurs. Over the past 15 years, Vistance recognized a gap in financial advisory services for small businesses, which often struggle with disorganized financial statements. In response, Vistance now offers affordable financial controller and fractional CFO services, providing small businesses with the strategic financial guidance typically available only to larger companies. These services help businesses improve their financial organization, secure funding, increase profitability, and implement effective budgeting strategies. Vistance's mission is to level the playing field for small businesses, giving them the financial foundation to scale and succeed.
TORONTO, March 26, 2025 /PRNewswire-PRWeb/ -- Almost 15 years ago, Vistance Capital was launched to help small businesses raise capital for growth, targeting companies raising $3-10 million of equity (Series A financing). This sector lacked the services needed to support their financial needs, which Vistance aimed to address, primarily working with entrepreneurs on financial projections and investor presentations.
As Vistance worked with more clients, it became clear that businesses weren't being rejected for growth potential, but because their financial statements were poorly organized. Most small businesses rely on a bookkeeper for basic tasks and an accountant for tax filing, but they often lack true financial advisory services. What they need are strategies to structure their finances for success, build clear financial plans, and interpret their financial data. These services are typically reserved for larger companies with full-time CFOs, a luxury that most small businesses can't afford.
This gap in financial advisory services presents a major barrier to growth, particularly in the Canadian market. To address this, Vistance developed a service offering that combines financial controller services and fractional CFO services at an affordable price, giving small businesses access to the same strategic financial guidance that larger companies rely on.
These services help businesses:
✔ Complete accurate financial statements that qualify for financing, whether it is for an equity raise of a bank loan
✔ Gain insights into increasing profitability
✔ Implement systems to manage cash and avoid unexpected shortfalls
✔ Build budgets that act as roadmaps for achieving profit goals
To better reflect its evolving mission, Vistance Capital has rebranded as Vistance Accounting. Despite the change in focus, Vistance remains committed to what matters most - leveling the playing field for small businesses so they have a fighting chance to succeed in an environment dominated by large businesses.
Vistance's goal is to provide small businesses with the financial foundation to secure capital, scale confidently, and achieve long-term success. With expert financial guidance, entrepreneurs can focus on running their business while knowing their finances are in capable hands, bringing them peace of mind and a path to growth.
Media Contact
Daryl Ching, Vistance Accounting, 1 416-505-7467, [email protected], https://vistanceaccounting.com
SOURCE Vistance Accounting
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