White Mountain Footwear Laces Up for New Website Launch

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Popular Shoe Retailer Unveiling New, Feature-Packed Site for Online Shoppers

“Our new site is meant to meet and exceed customers’ growing demands, both today and well into the future”

White Mountain Footwear is thrilled to announce the launch of its new website: WhiteMountainShoes.com. The updated site aims to make it even easier for new and existing customers to get instant access to exquisite footwear designs for discerning women.

“White Mountain recognizes the tremendous importance of the direct-to-consumer channel,” said Jim Anderson, Chief Operating Officer at White Mountain Footwear. “We have made, and will continue to make, significant investments in our people, technology and warehouse operations to bring the best possible shopping experience to our consumers.”

The team at White Mountain has been working tirelessly to make a number of user-experience improvements to the site, including faster loading speeds, advanced product filtering and a streamlined checkout experience on desktops, tablets and phones, all so customers can find precisely what they need within a few clicks or taps. In addition, White Mountain has added the ability to shop across all four of its popular women’s footwear brands at once. Shoppers can also find exclusive products, like the Heritage Collection, which features all-leather styles inspired by customer feedback and their go-to favorite shoes.

These significant updates reflect the company’s overall mission of providing the best possible experience to customers.

“We’ve built a loyal following by focusing on quality in our products, shopping experience and customer service,” said Amy Atwood, Director of eCommerce at White Mountain Footwear. “Our new site is meant to meet and exceed customers’ growing demands, both today and well into the future, too.”

Check out White Mountain’s new website at WhiteMountainShoes.com for more information and to discover an impressive collection of stylish women’s sandals, boots, flats, heels and more. Shoppers can always find a full assortment of products, colors and sizes, generous shipping, return and product warranty policies, and exceptional customer service from their fabulous, homegrown customer service team.

About the Company
Founded in 1979, White Mountain Footwear’s mission is to provide stylish, quality women’s footwear at a great value. Each shoe style is crafted with high-quality materials and the tried-and-trusted techniques that come with four decades of experience in the industry. White Mountain Footwear currently owns and operates four women’s shoe brands: White Mountain, Cliffs by White Mountain, Rialto and Seven Dials.

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Allison Wachtel
@WhiteMtShoes
since: 12/2011
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