Why Marketers Should Do an Audit of Their Own Content: Magnificent Marketing Presents a New Podcast Episode Featuring Expert Marketing Tips for Online Success
AUSTIN, Texas (PRWEB) January 22, 2019 -- Magnificent Marketing is proud to present a new episode of the Magnificent Marketing podcast on why marketers should do an audit of their own content, featuring marketing expert Andy Crestodina
Andy is the co-founder of Orbit Media, a company that specializes in web design and development, but he’s also the founder of Content Jam, Chicago’s largest content marketing firm. He has been in the interactive marketing space on the internet for 18 years, during which time he’s helped thousands of people get better results online. He’s infused his marketing know-how into a book called Content Chemistry, which contains some of the most useful marketing information, and spreads his knowledge through a national series of lectures and conferences.
In this podcast episode, Andy explains why doing an audit of one's own own content can work wonders for one's marketing strategy.
Andy touches on the following topics:
- The benefits of doing an audit on past content
- How to choose which content to repurpose
- Making use of one's old email
- What do do once people have been attracted to the site
- How examining the past will help one move forward
- And more!
This episode is available on Magnificent's YouTube channel, on all major podcast channels and, with an accompanying blog, on magnificent.com.
About Magnificent Marketing:
Magnificent Marketing is your full-service content marketing agency that will take care of all your marketing needs so that you can concentrate on the core duties needed to manage and grow your business.
Their objective is to generate leads that turn into customers while focusing on expanding the visibility of your company and brand, and positioning you to be "top of mind" for future potential clients.
In order to achieve this, they draw on their experience and belief that a mixture of traditional marketing techniques combined with modern marketing tools will yield the best results. In other words, they blend old and new school marketing to create the best school of thought.
About Andy Crestodina:
Andy has been in the web design and interactive marketing space since January of 2000. In that time, he’s helped thousands of people do a better job getting results online. He’s a true evangelist for content marketing and ethical digital marketing.
Together with the team at Orbit Media, Andy has put out some of the best digital marketing advice available in hundreds of practical articles, including posts on virtually all of the top marketing websites. Then there’s the book, Content Chemistry, which is currently in it’s third edition.
Andy is also a regular speaker both locally and nationally. Not only is Andy a founder of Content Jam, Chicago’s largest content marketing conference (currently in it’s fifth year) but he’s also a regular face on the national circuit. If you go to a content marketing conference, the one Chicagoan you’re mostly likely to hear is Andy Crestodina.
David Reimherr, Magnificent Marketing, http://www.magnificent.com/, +1 (512) 777-9539, [email protected]
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